." There has been a trend for talent agencies to hook up with corporate public relations and marketing firms of late. Last year, Creative Artists Agency bought a stake in New York corporate PR firm Shepardson Stern ... Management and the William Morris Agency have both pursued corporate link-ups recently. If you have ...
TOKYO: Boeing has confirmed Japanese PR agency PRAP is to replace eight-year incumbent Weber Shandwick Worldwide as its agency in Japan, following news last week the firm was in the running for the brief (PRWeek, 7 December). In the UK, Boeing hired Harrison Cowley as the first ever agency ...
TORONTO: Nokia has chosen Apex PR as its agency of record in Canada. The company previously retained National PR, but the agency resigned the account over a client conflict. Six agencies pitched for the work. Apex will handle media relations, executive profiling and support for sponsorship events. ...
CONSUMER: Grappa has been hired by designer jeweller Nicholas James to promote its products in the high-end fashion and bridal press. The agency won the business on the back of its work for Top Shop's jewellery line Freedom. ...
SERVICES: The Event Lighting & Design Company, which handled the lighting for this week's world premiere of The Lord of the Rings, has appointed PR and marketing agency HCP. The consultancy will undertake trade and consumer PR work. ...
TECHNOLOGY: Gnash Communications has lost almost half its staff since October, dropping to 13 employees from 22. The agency said it had made a series of redundancies 'as a result of the economic climate'. Gnash was the fastest growing agency in PRWeek's 2001 Top 150, following a 158 per cent ...
Tech firm Autonomy has appointed Mantra PR to handle its UK public relations. Mantra replaces incumbent agency The Red Consultancy on the six-figure fee account. The agency's one ... . The agency's co-founder and joint MD Debbie Wosskow will head the account, reporting to Ian Black, Autonomy ...
TECHNOLOGY: Ogilvy PR Worldwide tech practice head Simon Quarendon has quit the agency after more than 18 months in the role. Quarendon said his is 'looking at other avenues'. Former Ogilvy corporate practice director Barbara McCall replaces Quarendon. ...
TECHNOLOGY: Tech PR firm AxiCom, led by MD Julian Tanner, has joined forces with Oxford-based direct marketing agency JHBS to provide a more complete promotional and sales service for UK and European tech companies. ...
agencies. Revolver MD Martin Ballantine heads the account, reporting to KP brand controller Claire Robinson. The brief will see the agency retained on a consumer PR remit for 2002. Ballantine said UB had been receptive to new ideas put forward by the agency, adding: 'Hula Hoops has that quirky ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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