for Nicorette is handled by Proximity London's sister agency, Abbott Mead Vickers BBDO. Proximity London has ...
Challenge TV, the cable, satellite and digital TV channel, is launching a promotional direct marketing campaign to promote its gameshow programmes, Defectors, Stake Out, TV Scrabble and Under Pressure. The activity, created by 23red, focuses on a mailing which allows viewers to enter a 5000...
The National Maritime Museum is looking for an ad agency to promote the attraction to potential visitors. It has issued an OJEC tendering notice for a three-year contract worth an undisclosed amount. ...
of the company's tradition of handling DM in-house. Mazda has invited Harrison Troughton Wunderman ... services agency Amethyst to handle data and creative direct marketing work for Mazda. Amethyst will be retained on the data side to manage Mazda's UK CRM database, Adapt. The four agencies are being ...
The Direct Marketing Association (DMA) is launching the latest phase of its campaign to improve consumer perceptions of the DM industry. Called 'It's Your Choice', the push includes a campaign-specific web site as well as leaflet and poster material. The DMA is seeking support from members to promote ...
Helen Green has joined Market Location, business database specialists, as agency account manager. She will be responsible for the agency and broker team, which was set up to handle the increased demand from direct marketing agencies for business data, telemarketing and database marketing ...
Pentland Group brand Speedo has decided to keep its creative account in-house following recent discussions with agencies. ...
DM Total door COI 2.30 0 ...
M 6m through-the-line advertising business, following a pitch. The agency will take responsibility for all of the brand's marketing communications. Media planning will be handled by Zed Media. ...
Publicis, the French advertising group, is in talks to buy Cordiant Communications, owner of advertising agency Bates UK and design firm Fitch. Eighteen months ago Publicis bought Saatchi & Saatchi, which had previously demerged from Cordiant. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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