has appointed Abbott Mead Vickers BBDO as its new agency....The other two agencies on the shortlist were Rainey Kelly Campbell Roalfe/Y&R and TBWA ... it ousted D'Arcy from lead status on the account. The two agencies had split the business after Lloyds' 15 ... . Saatchis' hold on the account was weakened by the departure of Tamara Ingram, the agency's chairman ...
M 6m through-the-line advertising business, following a pitch. The agency will take responsibility for all of the brand's marketing communications. Media planning will be handled by Zed Media. ...
The creative account, worth 10 million, was put up for review in August from its then agency, HHCL & Partners, which did not repitch. M&C won in a pitch between TBWA\London, Lowe Lintas and Ogilvy ... -quality, complementary agencies who, between them, will work with the in-house marketing team for this major ...
. The agency won in a pitch against Leo Burnett, Banks Hoggins O'Shea/FCB and the Nationwide's in-house ad ... understanding of the brand's intentions as well as its heritage. Creative submissions from the four agencies ... between agency and client in the past ten years. It first won the account in 1991 from D ...
M 6 million through-the-line account. The long pitch process began in September. The agency will create advertising and direct marketing activity for M 4 million on press advertising with its largest spend on corporate bond products and investments in managed growth funds. Wunderman ...
marketing in recent years. Ramsden has been talking to incumbent agencies about the future ...
's incumbent ad agency, Delaney Lund Knox Warren & Partners, went on to win the combined creative account. ...
-style battle bus, holding 18 local meetings. Like a political party on the stump, the agency also ... about the agencies' efforts on behalf of the society: 'They have done a good job in terms of getting ...
. The promotion, supported by a 500,000-strong mailing and in-store point-of-sale material through NSPCC agency ...
Barclays marketers and roster agencies. Batt, who joined Barclays from roster agency DMS, was unavailable for comment as Marketing went to press. The bank last reviewed its DM agency roster just ... to set up a DM consultancy called Firmi International Marketing. It has not yet been decided whether ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
to remove filters