18 Dec 2003
What on Earth, the organic pizza company, has rebranded through advertising agency Albion
18 Dec 2003
| by Alastair Ray
Client: Sony Music
Creative agency: Malone Design
Media agency: Manning Gottlieb OMD ...
older males .
ROLLER COASTER LAUNCHES DISNEY MOVIES
Client: Disney Channel UK
Creative agency: Iris
Media agency: Vizeum
Outdoor specialist: Posterscope
Period: November 17-December 14 ...
18 Dec 2003
its marketing structure, nor the position of its creative agency, Banks Hoggins O'Shea/FCB.
Weetabix ...
18 Dec 2003
| by Gail Kemp
. In the face of financial crisis at B Q's agency Bates UK, marketing director David Roth moved the business ...
of JWT's strategic skills. MCDONALD'S It has been a confusing year for McDonald's and its agency Leo ...
, but the agency subsequently lost out in the pitch for a big global idea. German agency Heye Partners ...
18 Dec 2003
| by Emily Rogers
Burnett in 2002 over conflict with the agency's Kellogg account.
...
17 Dec 2003
| by Emily Rogers,
The redesign is part of the fast-food giant's overall plan to revamp its brand in the face of struggling sales and growing consumer concerns over obesity.
Developed by UK design agency Boxer, the new ...
programme, Go Active.
Boxer beat 19 other branding agencies to win the task of designing the packs ...
17 Dec 2003
| by Claire Billings,
Allmond knocked out incumbent PHD and Initiative in the final contest to take on the media-planning and buying and strategy for all Weetabix brands, including Ready Brek, Weetos, Mini Crunch and Weetabix cereal bars.
The win follows a change of ownership at the agency, after its management staged a buyout ...
16 Dec 2003
| by Francesca Newland,
The agency beat J Walter Thompson in a final shoot-out. Abbott Mead Vickers BBDO and the incumbent, McCann-Erickson, were ruled out at an earlier stage of the pitch process.
Although Birds Eye's Unilever parent normally handles its account reviews internally, this pitch was coordinated by the Haystack Group ...
16 Dec 2003
| by Staff,
signed in 2001 after being brought in by McCann-Erickson.
The agency had another spot starring ...
12 Dec 2003
| by Ben Bold,
LONDON - Slimfast has appointed integrated agency Joshua to handle all below-the-line work...The meals will complement Slimfast's portfolio of bars, cereals, soups and snacks. Joshua has been briefed to create direct marketing activity for the launch, which will support a TV ad campaign by Grey London.
DM activity will commence in the new year and will use the Jigsaw consortium's database ...