Campaign: Santa Client: Ministry of Fun PR team: In-house, Borkowski PR and Ciro Castaldo Timescale: October-November 2004 Budget: £5,000 According to entertainment agency and Santa lookalike supplier Ministry of Fun, more department stores and shopping centres are axing their Christmas grottos ...
that negative coverage has not stopped consumers buying M&S products. One agency executive, who handles PR for a ... 15 staff in the product press office and six for corporate and financial comms. PR agencies ...
at four different agencies, he joined Countrywide Communications, where he spent five years (meeting his ...
Matt Wood's goatee has turned fag-ash grey and the agency at which he made his name, Joe Public...Wood founded Joe Public Relations, once one of the sharpest PR shops in town but an agency that suffered a torrid time after being merged into August. One Communications by parent NextFifteen last year. He walked just months after the deal and has now resurfaced as MD for Fishburn Hedges' new consumer ...
There is nothing to suggest that WPP's position in the PR market is anything like as dominant. And yet eyebrows are certain to be raised by news that - following this week's sale of US ad agency Grey Global - GCI Group is to be kept within the Sir Martin Sorrell family. This gives WPP three of the top ...
watchdogs such as the Food Standards Agency will continue to spill into the media. Tartan Films admits ... Marcotte UK agencies: Bell Pottinger Public Affairs issues management, lobbying; The Red Consultancy ...
decided to relaunch the toys and hired PR agency Mason Williams to raise awareness about its new product ...
The Red Consultancy managing director Mike Morgan has led the agency's McDonald's account for seven
takeaway pizza firms. Cohn Wolfe was handed the brief and remains the firm's retained agency ...
, Watching Paint Dry, was cast on UKTV Style's website and received over 200,000 hits. 'Agencies need ... , and that requires confidence from the client and conviction (within the agency).' A go-ahead attitude is essential ... . And such competition has pitfalls. An overzealous agency may misjudge a given agenda, the stunt may backfire ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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