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Carat awarded £3.5m Allied Carpets UK media account

LONDON – Aegis-owned media agency Carat has been awarded the £3.5m UK planning and buying business..., because the agency was planning to use "new" media outlets whereas Brand Connections favoured traditional ...

Starbucks website to celebrate 20 years of Xmas blend

created by digital agency Wheel.

Gap hires Crispin Porter + Bogusky to reach more men

LONDON – Gap has appointed Miami creative agency Crispin Porter + Bogusky to help it reach more men....The agency was appointed without a formal review to work on the brand's US advertising. The business had been handled by New York agency Laird & Partners, which continues to handle the bulk of Gap ... , which the agency resigned recently after three years following a difference of opinion with the retailer ...

Fat lady attacks Oliver for latest Sainsbury's ad campaign

, the Food Standards Agency attacked the US report and, a week after it had come out, The Scotsman ran ...

Post Office appoints AI as first dedicated digital agency

-service digital marketing agency following a five-way pitch for the business....AI pitched against four unnamed agencies to win the account, which will see it work with the Post ... Office e-commerce commercial manager, said: "We needed an agency that would share our vision and could ... on the Post Office's digital agenda. Steve Eaton, Post Office e-commerce operations manager, said the agency ...

ESA awarded Castrol's point-of-sale task at Halfords

and leisure operators. In 2003, ESA was the fastest growing of the top 25 market research agencies ...

Interflora in mail and SMS drive for first DM push

The campaign, comprising direct mail and SMS activity, has been created by WWAV Rapp Collins Leeds. The agency has already segmented Interflora's customer database into key customer groups based on recency, frequency, gender, season and/or reason for giving. The database contains around 300,000 customers. Lyn ...

Coco de Mer relaunches website with naked women

and Aiwa. Designer Nick Christea secured the job for the agency after visiting the original Coco de Mer ...

Adwatch of the year: Adwatch stars of 2004

or agency. CHI has a lot to live up to next year. 118 118 After last year's record-breaking Adwatch ... Agency/TV buyer Mentions Points Budget ... HIGHEST RECALL IN ANY SINGLE WEEK 04 03 Brand Agency/TV buyer Score Issue ...

Retail News brief: Joy opens first store outside London

this month, in Manchester. The shop was created by design agency SSH. Two further outlets will open in Leeds

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.