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Adwatch of the year: Adwatch stars of 2004

or agency. CHI has a lot to live up to next year. 118 118 After last year's record-breaking Adwatch ... Agency/TV buyer Mentions Points Budget ... HIGHEST RECALL IN ANY SINGLE WEEK 04 03 Brand Agency/TV buyer Score Issue ...

Agency of the Year: Media Agency of the Year - Best of the rest

New business wins in the year totalling £263m - a record for a UK agency - made last year's winner...-of-mouth recommendations for teen books. The launch of OPera, in conjunction with Omnicom sister agency PHD, created a UK ... Ice. Consolidation on its 'ROI agency' proposition was at the forefront of ZenithOptimedia ... promotion, and the subsequent change in strategy increased footfall by 20% year on year. The agency ...

Agency of the Year: Creative Agency of the Year - Clemmow Hornby Inge

years ago, no one doubted they had the skills to build a successful agency. Few anticipated its impact ... to be named Agency of the Year. But this year it changed from being a small vibrant start-up to a mature multi-disciplinary agency worthy of Marketing's Creative Agency of the Year. With a staggering 120% year-on-year growth, CHI ...

Direct News: O2 aims business offering at SMEs

The pack, devised by direct marketing agency, Archibald Ingall Stretton, will highlight the benefits of incorporating a 3G, wireless LAN or GPRS network into the office. The pack resembles an architect's blueprint, using the line 'Introducing the very open plan office from O2'. Rather than a ...

Electronic Arts embarks on hunt for direct agency

marketing agency....The company is seeking a direct agency with strong digital credentials to develop a relationship marketing programme. The account is currently split between a number of small, specialist agencies ... , as well as attracting a new audience of games players. Agencies will be required to develop a ...

Top Performers of 2004: Agency of the Year - BBH

it secure the top position ahead of CHI. The fact that Bartle Bogle Hegarty is the Agency of the Year...roared up the rankings to become an established player in just three years, building an integrated agency ... against which others measure themselves. So much so that, when asked to name their most admired agency ... no longer has day-to-day involvement and the job of sustaining and evolving the agency's culture falls to a ...

Electronic Arts begins direct marketing hunt

marketing agency....The company is seeking a direct agency with strong digital credentials to develop a relationship marketing programme. The account is currently split between a number of small, specialist agencies ... , as well as attracting a new audience of games players. Agencies will be required to develop a ...

Top Performers of 2004: International Media Network of the Year - MindShare

. There were no significant client losses and the agency also impressed by adding substantially to its long ... . The agency's dynamic performance was underpinned by a strong and stable management team. The main players ... of the agency's MindShare Entertainment division, to create programming for advertisers. MindShare undoubtedly ...

New campaign: Sony Ericsson Empire Awards

- Media agency: Cross Media, Emap Advertising. ...

The World: Amsterdam - W&K hires extra executive creative director

Norman will work alongside the recently appointed Al Moseley, whose arrival at the agency from Mother London was announced earlier this month. Norman was design director at Goodby and worked on Hewlett Packard's award-winning campaign. He will now be responsible for managing creative work across ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.