21 Dec 2007
| by Bill Britt
Jonathan Durden is doing on Big Brother Facebook getting BANNED in Agencies Racist Trident gum ad ...
s your money? Rate the new Sony Bravia ad Should ad agencies set out to shock? Are you buying ...
Are digital agencies coming unstuck? Mapping out a career in marketing Instructions for American Admen ...
18 Dec 2007
| by Gail Kemp
. Malcolm Green, executive creative director of Morrisons agency, DLKW, has used plenty of celebrity ...
with Lineker; that ultimately has greater impact. Green believes agencies should be devising ways to expand ...
of 11 years consistency with the same agency and brand clues that characterise all the 30-plus ...
18 Dec 2007
| by Bill Britt
recall during 2007 more often than any other agency, closely followed by M&C Saatchi. Work for clients..., Marketing has compiled this ranking of creative and media agencies based on how well their ads performed ...
. Creative Agencies Top 10 by Adwatch mentions Rank Agency No. mentions ...
per mention in Adwatch Media Agencies Top 10 by Adwatch mentions ...
17 Dec 2007
| by Andrew McCormick
to Emap. Nomensa, the digital agency that specialises in user experience, played a key role ...
14 Dec 2007
| by Jacquie Bowser
LONDON - Adult retailer Coco de Mer has appointed digital marketing agency Bigmouthmedia to create...The agency will be tasked with boosting the retailer s brand awareness through a strategic digital campaign. Samantha Roddick, the daughter of Body Shop founder Anita Roddick, launched Coco de Mer in 2001. It is situated in Covent Garden, London. Lyndsay Menzies, managing director of Bigmouthmedia UK, said ...
13 Dec 2007
| by Kate Nettleton
The agency secured the business following a pitch against CHI Partners, Bartle Bogle Hegarty, Kitcatt Nohr Alexander Shaw, Beattie McGuinness Bungay and Isobel. The pitch was mediated by Haystack ...
. MCBD secured the Waitrose account in 2005, when it acquired HOW, the retailer s then incumbent agency ...
13 Dec 2007
| by Staff
MCBD has seen off competition from a shortlist of seven agencies pitching for the retailer s business, including BBH, BMB, Kitcatt Nohr and Isobel. MCBD has held the account for two years since it merged with previous incumbent HOW last November. The review comes six months after a rejig ...
13 Dec 2007
| by Jacquie Bowser
LONDON - Home shopping brand Empire Stores has appointed search marketing agency Tamar as its
12 Dec 2007
For the second year running, Fallon came within a whisper of being named Creative Agency...Peperami and
Wonderbra, demonstrates its impact. Another highly effective piece of work was the agency ...
, Lycra,
Blacks Leisure Group and Budweiser. A Creative Agency of the Year line-up would not be complete ...
good job of making its way as a broad agency. BBH did well across the board, with growth from ...
12 Dec 2007
Dollond & Aitchison has appointed BLM to handle its media planning and buying account. The agency