LONDON - National Express East Coast has appointed Yorkshire-based agency Chocolate Communications
DMS have created a direct mail pack which rolls out this week, targeting existing donors in an attempt to raise funds for work over the winter months. The pack asks donors for a cash donation of 15, enough to provide one person with emergency accommodation, or 30, which will provide an emergency room ...
The CRM strategy and creative development for the launch will be handled by direct agency Flourish, which was appointed in July. The first phase of launch activity will include an email and banner campaign. Products will be available to purchase from this week. The collection is positioned ...
The Energy Deal is a product designed to help consumers save money on energy bills and also to reduce their carbon footprint. It's the first major campaign produced by Archibald Ingall Stretton since the energy company appointed the agency earlier this year. The campaign comprises banner ads, a microsite ...
by creative agency Arthur; media was handled by PHD. ...
LONDON - Peugeot is on the hunt for a direct marketing agency for its business and fleet range....The car manufacturer is looking for an agency that can provide business-to-business marketing ... . Peugeot does not currently have an incumbent agency on the account, but does work with the customer publishing agency Specialist to publish Fleet Forum, a magazine aimed at Peugeot's fleet of car operators ...
, King was instrumental in securing a number of major accounts for the agency, including British Airways ...
LONDON - Marketing agency Tangible Response has created a multi-stage fundraising campaign
The agency won the business, worth 2m, following a lengthy pitch process handled by the AAR. Tequila/London, Tullo Marshall Warren and EHS Brann Cirencester also pitched for the work. Partners will now be given the brief to create an integrated online and offline CRM campaign targeting pregnant ...
, managing director at digital agency CMW. 'That, in turn, has led to the credit crunch that is now forcing ... as charities and mail order combined. Agencies claim that the focus has switched from loans and mortgages ... an online channel,' says Chris Dickens, head of strategy at direct agency Geronimo. Banks, lenders ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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