to remove filtersVolkswagen high-kicks into latest campaign for new Golf
22 Dec 2008 | by Hadassah Nymark
: Television Country: United Kingdom Agency: DDB London Client: Volkswagen Director: Ivan Zacharias Art ...
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EC delays proposal for CO2 labelling for car ads
22 Dec 2008 | by Alex Brownsell
for Transport and Vehicle Certification Agency (VCA) are currently in talks with UK advertising bodies ...
Google study argues ads on YouTube have higher brand impact than on TV
19 Dec 2008 | by Fiona Ramsay
Partnering with Motorola and its agency Mindshare, and General Motors Europe, the Online Testing ... to drive advertising on its YouTube online video platform with a new agency incentive programme to launch ... is currently going to agencies with plans to drive online video growth through incentives and funding ...
TBWA\Worldwide promotes Manchester chief
15 Dec 2008 | by Hadassah Nymark
executive of TBWA\Manchester as he prepares to lead the agency in a new direction. McCallum said: "With a ...
Mountain setting for Land Rover print ads
15 Dec 2008 | by Staff
the Defender's superior off-road credentials Creative agency Prolam Y R Santiago Executive creative ... Account manager Lucy Harries Planner Angie Ma Media agency MindShare Global media planner Ed ...
GM ad budget faces slash after US car industry bailout plan rejected
12 Dec 2008 | by Daniel Farey-Jones
's Buick, Pontiac and GMC brands, while Interpublic agencies handle creative for the big-spending Chevrolet ... agencies McCann Erickson and Lowe respectively. Recently there has been speculation in the States about ... it appealed for a bailout, asking US agencies to cut their fees by around 20%. In the UK, GM's Vauxhall ...
Biggest brands: Top 100 advertisers 2008
11 Dec 2008 | by Amanda Nottage
agencies and media buyers rubbing their hands, as BSkyB increased its spend 57.9% to 114.9m, and Virgin ...
Wieden & Kennedy wins Honda's environmental business
08 Dec 2008 | by Nikki Sandison
of the agency to its environmental activity across EMEA and Russia following a five-way pitch.
JWT London scoops £13m Mazda UK job
04 Dec 2008 | by Caroline Lovell
The agency will create campaigns specifically for the UK market and contribute creative work to run across Europe. This is the first time Mazda has appointed a UK agency. The move will see JWT London work with JWT D sseldorf, which handles the pan-European business for Mazda Motor Europe, on a ...
Car marques plot low-cost ranges
02 Dec 2008 | by Alex Brownsell
director at branding agency Fitch, agreed that the current decline in sales of new cars is forcing ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
