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Virgin selects Bite Communications to launch technology-fixing service

lifestyle and technology press during the gift-giving season. The agency won the account following a four ... to choose Bite as the PR agency of choice, an easy one. Bite is part of the Next 15 Group, chaired ...

Kinross + Render appointed by Career Energy for job hunting brief

s find a PR agency service. ...

Chief medical officer Sir Liam Donaldson to retire next year

Since 1998, Sir Liam has been at the forefront of reforms to the NHS and major improvements to the country's public health. His work and policy recommendations in the role have led to many reforms including smoke-free public places and work places, and the creation of the Health Protection Agency. He ...

Ann Summers hijacks online BA strike interest

iCrossing, Ann Summers' digital marketing agency, bid on BA strike-related keywords so that when users searched for the latest news on the industrial action, a sponsored ad promoting the retailer ... in pleasure'. During the cold snap in February this year, using snow-related search terms, the agency ...

BBC Red Button attracts 11 million users a week

Red-button is deemed by many in the media and advertising community as relatively expensive - and ineffectual in terms of return on investment - compared to other forms of interactivity, such as online or DM. Meanwhile, other forms of interactive TV such as so-called green-button TV are emerging, which its ...

Universal Music appoints MediaCom to £100m pan European media

MediaCom, which already handles the 30 million UK business, won the account after a protracted head-to-head pitch against Aegis-owned Carat. MediaCom has held the Universal Music UK account since the agency s launch in 1999. Universal Music handles artists such as Amy Winehouse, U2, Elton John and Take ...

Top five career moves in marketing in 2009

in the role. 3 Mark Lund Lund, the chief executive and 'L' in the name of ad agency DLKW, was appointed ...

Publicis staff provide X-Factor in Christmas video

is taking over advertising agencies!" But another comment leaps to the defence of the agency, saying: "This ...

Honda launches cinema campaign alongside Avatar film release

's humanoid robot, Asimo. The 60-second slot was created by the London-based agency Wieden ...

'Get a new agency Asda' advises Sainsbury's marketing chief

LONDON - Sainsbury's customer director Gwyn Burr has advised Asda to get a new advertising agency...The comments follow Asda's decision to use the line 'Good Food Costs Less at Asda' in national press ads for its Extra Special premium food range this weekend. Asda's ad agency is Saatchi Saatchi ... is a new ad agency." Asda has not always been as enamoured of Sainsbury's marketing. Shortly after he ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.