Created by agency Watermill, the three viral ads feature comedians Armstrong and Miller s Alexander Armstrong addressing the camera in the manner of a 1940 s information film. The ads use footage of flying Spitfires and cannons being fired, while Armstrong says: "Drink RAF Tea and stand up for our chaps ...
The charity is holding a review through Oystercatchers. Pitches are due to take place in the New Year. The appointed agency will be responsible for the charity s digital and direct marketing ... of disabled people. Scope also works with Enable Interactive for parts of its digital work. The agency ...
The agency held on to the business following a review in September. The agency has worked with Pfizer for 11 years in the US. The appointment comes after the pharmaceutical giant consolidated all media buying for its Wyeth DTC brands under Carat earlier this year. Intermediary Joanne Davis ...
WPP agencies Ogilvy & Mather and JWT are launching a joint venture with its activation and retail...agencies will be governed by a board of directors from both networks consisting of: Bob Jeffrey, global ... America will also sit on the board. The new agency will have 400 full-time professionals and 3,000 part ... , Sara Lee and Kraft. The agency s clients will have access to the complete range of shopper ...
will run from 26 December into January 2011, was created by Initiative-owned Puerto Rican creative agency, Sajo Garc a Alcazar. The site was created by online marketing agency Ariadna. In addition, the IPG ... . The agency will manage translations and adaptations in all markets where the campaign is running. Mauricio ...
The Publicis Groupe agency kept hold of the business after fending off Vizeum, Maxus, MCHI and Walker media. The process is believed to have involved tough negotiations. MediaVest is understood ... . The Starcom MediaVest Group agency has held the account for more than 10 years, stretching back to the time ...
available on Virgin Atlantics homepage. The film was developed by LBi in conjunction with the agency ...
TBWA\London executive creative officer Mark Hunter is leaving the agency and the UK to take up...at the full-service agency in the New Year. A spokesman for TBWA\London confirmed the move and said the agency's search for Hunter's replacement is well underway. Robert Harwood Matthews, president of TBWA ... replaces Eric Hirschberg who left the agency in July for the role of chief executive at Activision ...
department. The agency will be responsible for overhauling the East Coast brand from April next year. The agency will also be develop a communication strategy across TV, online, radio, press, eCRM, direct ... is in the process of appointing an advertising agency. The process has not yet concluded and we are therefore ...
The agency beat Wunderman and Rapier in a final shoot-out of the Lloyds TSB review that began ... : "We are pleased to announce the appointment of Proximity as the new BTL agency for Lloyds TSB. Following a review of leading agencies, we believe Proximity offers the capability and expertise we need ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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