Martin Sorrell's WPP has acquired the full service digital agency Blue State Digital, best known
The charity is holding a review through Oystercatchers. Pitches are due to take place in the New Year. The appointed agency will be responsible for the charity s digital and direct marketing ... of disabled people. Scope also works with Enable Interactive for parts of its digital work. The agency ...
Price hikes proposed by the Royal Mail prior to a privatisation next year will hit agencies' direct...of the price advantage for competitors and raise costs for DM campaigns. Campbell-Clause said: "Over ... , and the Royal Mail hiking prices will undo all that hard work. "For agencies, direct marketing is still one ...
The agency held on to the business following a review in September. The agency has worked with Pfizer for 11 years in the US. The appointment comes after the pharmaceutical giant consolidated all media buying for its Wyeth DTC brands under Carat earlier this year. Intermediary Joanne Davis ...
WPP agencies Ogilvy & Mather and JWT are launching a joint venture with its activation and retail...agencies will be governed by a board of directors from both networks consisting of: Bob Jeffrey, global ... America will also sit on the board. The new agency will have 400 full-time professionals and 3,000 part ... , Sara Lee and Kraft. The agency s clients will have access to the complete range of shopper ...
available on Virgin Atlantics homepage. The film was developed by LBi in conjunction with the agency ...
TBWA\London executive creative officer Mark Hunter is leaving the agency and the UK to take up...at the full-service agency in the New Year. A spokesman for TBWA\London confirmed the move and said the agency's search for Hunter's replacement is well underway. Robert Harwood Matthews, president of TBWA ... replaces Eric Hirschberg who left the agency in July for the role of chief executive at Activision ...
department. The agency will be responsible for overhauling the East Coast brand from April next year. The agency will also be develop a communication strategy across TV, online, radio, press, eCRM, direct ... is in the process of appointing an advertising agency. The process has not yet concluded and we are therefore ...
The agency beat Wunderman and Rapier in a final shoot-out of the Lloyds TSB review that began ... : "We are pleased to announce the appointment of Proximity as the new BTL agency for Lloyds TSB. Following a review of leading agencies, we believe Proximity offers the capability and expertise we need ...
healthcare communications agency founded by Francois Sarkozy, the younger brother of the French president...-Yves Naouri, chief operating officer of Publicis Groupe. The agency s key clients include GSK, BMS, Sanofi ... Groupe bought a controlling stake in Brazilian advertising agency, Talent. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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