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NEWS: PR EUROPE

in the German business market. The agency, which competed with five other firms for the 12 month contract ... relations activities in Switzerland. The agency, which was formed by The Rowland Company s managing ... in Holland and AC Tiedotus in Finland. It is in the process of recruiting PR agencies in Norway, Sweden ...

FOCUS: PROMOTIONS AND INCENTIVES; Gift horses to suit corporate courses

through because it has a bribe attached, and it seems that this fear is holding back some agencies ... , the agency sent watches with a penny face and the BT logo to journalists along with details of the changes. The agency s Applevert campaign used stickered Cox s to publicise BT s reduced call prices to the America ...

NEWS: Clubland drag queen Miss Kimberly ...

lager. Created by Bass Brewers agency Paragon Communications, the campaign uses the strapline more...Clubland drag queen Miss Kimberly is the focus of the PR campaign to launch Tennent s Super Ice lager. Created by Bass Brewers agency Paragon Communications, the campaign uses the strapline more to it than meets the eye . The agency, which already handles a host of Bass brands, plans a national ...

DIARY: Introducing - the dress release ...

of tissue, at the recent British Advertising Gift Distributors Association exhibition. Agency account...of tissue, at the recent British Advertising Gift Distributors Association exhibition. Agency account ...

CAMPAIGNS: Consumer Promotion; Nexus raises Bramley appeal

of Bramleys by placement of easy-to-cook recipes on television. The agency arranged for TV chefs Ainsley ... the country on behalf of Nexus, demonstrating a variety of recipes on air. The agency also arranged a ...

 

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