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Unilever tops 2012 Marketing Society Awards nominations

Johnson) Sense Worldwide Burness The Leith Agency Kleenex, Andrex, DryNites, Little Swimmers ... Business) IAS b2b Marketing SME marketing Burness The Leith Agency FreestyleXtreme ...

SAS moves into real-time bidding arena

SAS also plans to extend its capabilities to advertisers and agencies to help them make more informed decisions on where to advertise and how to optimize budgets for maximum impact. The company claims the ability to process and reallocate ad inventory in real-time, whether via video, mobile ...

TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations

Media, and Agency of the Year, in which it is up against AKQA and LBi. Meanwhile, AQKA and Adam Eve ... , Alton Towers The Rabbit Agency, #myeurope bmibaby's instagram campaign Media ... Saint@RKCR/Y R, Twitter knitter The Rabbit Agency, #myeurope bmibaby's instagram campaign ...

Demand side platform Turn gears up UK operations

to Naggar, the bulk of revenues are coming from media agencies using Turn's DSP, the Turn Media Platform ... agencies and three centralised agency trading desks, including Omnicom's Accuen and IPG's Cadreon ...

TNT Post UK sales and marketing director departs

Caulfield joined the company in 2010, having previously run his own consultancy. He has also worked a number of advertising and media agencies including in head of direct roles at MPG and Initiative. TNT has not appointed a successor and is reviewing the post. In a statement, TNT said Caulfield ...

The BR 200 July 2011: The web's most influential bloggers (151-200)

Lies, damned lies and statistics 1891 191 Renegade agency ...

Royal Mail claims more than 14m items sent with DM support service

Royal Mail claims that 80 advertisers have used its Advertising Mail service in just three weeks.

The BR 200 May 2011: The web's most influential bloggers (151-200)

182 Agency Confessional 737 183 Russell Davies 705 ...

Power 100: 100 to 50

to cause a stir with its agency appointments. In the past year, it has handed its ad account to RKCR/Y R ... Deals promotion in the UK. Andrews enjoys a close relationship with media agency Mindshare, and has ... by working with media agency Arena Media to use behavioural economics in campaign planning. 89: MARK ...

Electoral Roll opt-out rate drops for first time

to data from marketing services and credit reference agency Callcredit Information Group.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.