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Unilever tops 2012 Marketing Society Awards nominations

01 May 2012 | by Kim Benjamin

Johnson) Sense Worldwide Burness The Leith Agency Kleenex, Andrex, DryNites, Little Swimmers ... Business) IAS b2b Marketing SME marketing Burness The Leith Agency FreestyleXtreme ...

Unilever personal care brands sponsor British Lotus F1 Team

06 Feb 2012 | by Loulla-Mae Eleftheriou-Smith

by sports marketing activation agency JMI. Francois Renard, global brand vice-president for Clear, said ...

TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations

02 Feb 2012 | by Staff

Media, and Agency of the Year, in which it is up against AKQA and LBi. Meanwhile, AQKA and Adam Eve ... , Alton Towers The Rabbit Agency, #myeurope bmibaby's instagram campaign Media ... Saint@RKCR/Y R, Twitter knitter The Rabbit Agency, #myeurope bmibaby's instagram campaign ...

Review of the Year: Top 10 marketing moments of 2011

19 Dec 2011 | by Nicola Clark

Lewis and its advertising agency Adam Eve's beautifully crafted TV ad, celebrating the joy of giving ...

SCA Hygiene meets shops for CRM brief

17 Nov 2011 | by Sara Kimberley

SCA Hygiene is holding talks with agencies over a UK CRM brief for its Tena Lady and Bodyform...The business, which involves building relationships with women who use the products, is currently handled by Rapp. The agency is repitching for the account. SCA's review follows its move, earlier ... national radio advertising campaign. Current SCA roster agencies include Fallon, Publicis Chemistry ...

Omega Pharma appoints SFW to CRM brief

15 Aug 2011 | by Sara Kimberley

The agency was awarded the business following an informal pitch and discussions with a number of agencies. SFW will work alongside sister agency VCCP Health, which works on the 3m Omega Pharma creative account. SFW will be responsible for CRM and eCRM activity to develop a launch, acquisition ...

SC Johnson hands global ad account to BBDO and Ogilvy & Mather

29 Jul 2011 | by Sara Kimberley

The agencies were appointed after a rigorous review of the company s global marketing needs across advertising, digital, CRM, shopper marketing, direct marketing and media planning and buying. A source ... agencies fit best with our specific future needs and opportunities. It was a very difficult decision and we ...

The BR 200 July 2011: The web's most influential bloggers (151-200)

21 Jul 2011 | by Staff

Lies, damned lies and statistics 1891 191 Renegade agency ...

Dunnhumby acquires word-of-mouth specialist BzzAgent

24 May 2011 | by Daniel Farey-Jones

BzzAgent has established an agency network of 800,000 consumers who are available to raise awareness of goods and services in their social circle. Since it was founded in 2001 it has completed more than 2,000 programmes and has worked for clients including Procter Gamble, Unilever and L Oreal ...

The BR 200 May 2011: The web's most influential bloggers (151-200)

18 May 2011 | by Staff

182 Agency Confessional 737 183 Russell Davies 705 ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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