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involving 10 agencies....The Mission Marketing Group-owned agency's London office will manage B2B communications across all ... was previously split between several agencies including Teamspirit, CST The Gate and Curious. CST The Gate ... . Anne Filatotchev, UK marketing director at Aviva, said: "Moving to a single B2B agency will help us ...
Maxus is the incumbent on the offline media planning and buying business, while a roster of digital agencies including Harvest look after online planning and buying. It is understood ... media business into one agency. Experian has drawn up a shortlist to pitch for the business and Maxus ...
the business after pitching against Ogilvy Mather. However, another WPP agency, Mindshare, has since ... first aired in 2009. The brand s advertising has been supported by DM, digital and experiential work. In 2009, it launched a DM campaign, also by Publicis, highlighting its motor and home insurance offering ...
agencies. PRWeek understands that a pitch process was initially launched in late 2010, but this was put ... director Matthew Young. The bank formerly used Hanover until the agency resigned the account to take ...
Camargue's founder Andrew Litchfield has stepped back from his day-to-day work to become the agency...Litchfield, agency MD for nearly a quarter of a century, has been replaced in the role by Jo Lloyd, formerly director of the corporate and business-to-business team. The move also follows on from the recent departure of former associate director Graeme Buck to become head of PR and internal ...
Murray, who was came from RBS into the newly created role in November , is thought to have left the agency yesterday. It is not believed he currently has a new role lined up. At the time of his appointment, PRWeek reported that Murray would oversee a team of 25 working across clients including Visa ...
The agency won the new account after a pitch handled by Oystercatchers. Investec has not worked with a direct marketing agency in the past. PAA will be responsible for helping to expand the financial brand's private banking division with a big focus on loyalty marketing. Until now, the bank has ...
The Extreme Group is on the hunt for a PR agency to help it become one of the world's leading...The firm is looking for a consumer agency that can handle an all-encompassing brief across its six categories, ranging from fashion to sports drinks. Extreme's categories include Extreme Hotels, travel ... for an agency to work across its entire portfolio. In 2004, the brand hired Frank PR to handle media backlashes ...
Last week, PRWeek reported that agency founder and chairman Alex Sandberg was stepping back from ... . The agency has quickly moved to bolster its senior team with the hire of Trefgarne as a partner, just six ... s natural resources team, reporting to managing partners of the agency and co-heads of the financial PR ...
The agency picked up the business after a pitch process that began in March. It is thought Quiet Storm will boost Claims Direct's advertising activity over the next year to cut through the competitive compensation claims market. All Response Media continues to handle the media planning ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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