Ex-FHM editor Needham leads football betting mag launch
25 Apr 2012 | by Staff
Grand Parade, the agency led by former FHM and Rolling Stone editor Ed Needham, has created a new
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UM London takes FSCS communications planning account
25 Apr 2012 | by Mark Banham
The win will remove the planning account from the WPP-owned agency, but buying will still be handled by WPP through its specialist government agency, M4C. The process was conducted by Michelle ... was looking for an agency that could engage audiences with a "low-interest subject matter". Mark Oakes ...
Multitrip.com in tie-up with Real Radio
10 Apr 2012 | by Nick Batten
activity planned by The Media Agency Group....throughout the four month airtime. The Media Agency Group has also booked a nationwide outdoor advertising ... at Radio Airtime Media, The Media Agency Group's radio division, said: "Direct communications are a vital ...
Bupa signs ad-funded deal for Wellbeing Hour on LBC 97.3
28 Feb 2012 | by Maisie McCabe
The Bupa Wellbeing Hour will launch this evening and will be broadcast every Tuesday between 9pm and 10pm during Iain Dale s evening show. Dale will be joined by Bupa doctor Dr Sneh Khemka to discuss health and wellbeing. The deal was negotiated by WPP media agency MEC and all creative will be made ...
MediaCom Edinburgh wins £15m Quality Solicitors account
23 Jan 2012 | by Nick Batten
media agency. Craig Holt, chief executive, Quality Solicitors, said: "This advertising campaign ...
MasterCard sponsors The Brits content on Vevo
13 Jan 2012 | by Maisie McCabe
was negotiated by MasterCard's media agency UM London. Tom Connaughton, head of programming at Vevo, said: "We ...
Media Week introduces paid subscription model
20 Jul 2011 | by Staff
As part of these plans, Media Week has launched a number of initiatives aimed at creating enhanced and essential content for the entire media sector. These initiatives include My Media World , Sector analysis, Trend Report , Agency Abode, Media Owner Homes and Media agenda, while a full features list can ...
Barclays kicks off £40m global media review
15 Jul 2011 | by Mark Banham
Research. The bank has approached all the major media agency networks directly for a request for pricing ... agency is believed to have been approached to compete for the brief. MediaCom currently holds ...
Media Week launches industry projects and initiatives
16 Jun 2011 | by Staff
world I would " Agency of the Month The idea is to find the best performing media agency each month. Agencies are invited to send in the answers to a number of questions to stand a chance of being named Agency of the Month. The questions, which are based on their achievements over a month, include ...
Media360: Pictures from the conference
10 Jun 2011 | by Jeremy King
The first day of Media360 included a number of keynote sessions and seminars with leading figures from media agencies and owners. Speakers included: Adam Freeman , executive director , Guardian News and Media ; Marc Mendoza, CEO, MPG Media Contacts; Bruce Daisley, sales director, You Tube ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
