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EdenCancan to link Duchamp to urban artists

28 May 2012 | by John Owens

The move follows project work by the agency for the brand earlier this month around the promotion of a pop-up shop in Regent Street. It also follows the recent appointment to the fashion brand ... , the agency will be looking to link Colarossi s AW12 menswear collection with suit-wearers who might otherwise ...

Daily deal site DiscountVouchers.co.uk hires Rooster PR

25 May 2012 | by Sara Luker

not consider before receiving the DiscountVouchers.co.uk newsletter. The agency will also aim to encourage ...

Entertainment: Lappset happy with angry approach

24 May 2012 | by John Owens

. Strategy and plan Maxim targeted national journalists and news agencies to secure their attendance ...

Casio hires Exposure for consumer drive

21 May 2012 | by Sara Luker

Exposure has been hired as the watchmaker s retained PR agency after working for the company on a project basis. The agency is charged with raising awareness of Casio s motorsport inspired Edifice range. Exposure will target men, aged 35 and upwards, who appreciate speed, reliability and precision engineering ...

18 Feet & Rising lands £3m Cuprinol business

17 May 2012 | by Anne Cassidy

The agency won the business after a pitch against DHM, The Brooklyn Brothers and The Corner in a process that was handled by Rad Consulting. 18 Feet Rising, which takes a place on the AkzoNobel roster, will now be responsible for creating a campaign to reinvigorate the brand as it looks to take ...

Procter & Gamble consolidates Pampers European and UK comms

17 May 2012 | by Sara Luker

and UK comms for its Pampers brand into one agency as part of its drive to improve efficiency....P G is set to hand the UK work held by Fleishman-Hillard to Hill+Knowlton Strategies. It already uses the agency for the disposable nappy brand's EMEA activities. The news follows last month ... . Meanwhile, the agency has won the PR and social media account for Symington's foods, which includes Ragu. ...

iLuv calls on Clarion Communications to spread word in UK

15 May 2012

, with the agency given a one-year contract with a view to reassessing it in 12 months. Clarion Communications MD ...

PHA Media picked to promote Nicky Clarke hair styling range

14 May 2012 | by John Owens

The agency will be working with Clarke and Pulse Home Products to promote the collection, which ... , which has an agency in Manchester, sought to galvanise national coverage by focusing on an agency based in the capital. Lesley Clarke, co-founder and CEO of Nicky Clarke, said: Appointing a London-based PR agency ...

Timex hires MHP to attract young watch buyers

11 May 2012 | by Sara Luker

Watchmaker Timex has called in agency support to help appeal to a younger audience and the fashion.... The agency aims to re-introduce Timex and its range of watches to influencers as well as consumers and drive ...

Unilever's Paul Polman on why 'advertising' means nothing to him, plus his vision for magic, not metrics

10 May 2012 | by Rachel Barnes

year he called for agencies to refocus around the consumer, not the client, and to shift their centre ... 've reduced agency fees and redirected spend back into media. What is your view of how hard marketing budgets ... have done with the agencies is become more performancedriven; we want the agencies to be equally ...

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