MRM Meteorite wins Vauxhall DM brief
12 Jan 2012 | by Sara Kimberley
as the review coincided with its capture of Hyundai's DM account from Carlson. DraftFCB's DM campaigns ...
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Blue Rubicon launches agency Surname & Surname
08 Mar 2012 | by Sara Luker
Blue Rubicon launched a consumer brand agency offshoot this week, in an attempt to occupy the 'middle ground' between creative ideas agencies and strategic powerhouses.
From DM Bulletin to Data and Direct Bulletin
13 Oct 2011 | by Daniel Farey-Jones
Brand Republic's DM Bulletin is changing its name to Data and Direct Bulletin, covering the science
Everest appoints MBA to handle DM account
01 Sep 2011 | by Matt Williams
The agency, which already oversees the brand's TV advertising, picked up the DM brief without a pitch. It will now work on a series of campaigns to promote Everest's product range, which includes its core window and door products, a new solar energy range, handyman service and home emergency cover ...
Daryl Fielding, Kraft Europe's VP marketing, on painful agency reviews, the Cadbury takeover, and Tony Blair's swearing
09 Aug 2011 | by Rachel Barnes
Daryl Fielding, vice president, marketing, Kraft Foods Europe, is driving a cultural shift at the company. By Rachel Barnes
Print DM seeks a digital future
20 May 2011 | by Alex Brownsell
Royal Mail wants to use technology to boost the effectiveness of direct mail, writes Alex Brownsell.
Royal Mail price hikes expected to hit DM budgets
22 Dec 2010 | by Ed Owen
of the price advantage for competitors and raise costs for DM campaigns. Campbell-Clause said: "Over ...
Gift website Prezzybox.com appoints agency for anniversary push
03 Sep 2010 | by Jennifer Whitehead
Prezzybox.com, the website that sells gifts ranging from G-strings made of sweeties, to air-hockey tables, has appointed Artemis8 to run paid-search marketing as part of a push around its 10th anniversary.
Remington seeks agency for global ad push
19 Jan 2010 | by Alex Brownsell
LONDON - Remington is stepping up its global marketing strategy and seeking an agency to handle its multimillion-pound advertising account
Advertising in the noughties - Advertising agency of the decade shortlist - Mother London
03 Dec 2009 | by Staff
LONDON - Campaign presents the best of Mother London's work from the past decade on this reel.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
