Swedish IT sector looks for support from a UK agency
28 Feb 2003
A campaign aimed at boosting inward investment in Sweden's IT sector is on the hunt for UK PR support.
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INTERNATIONAL BRIEF: Xerox names GCI as its agency for Portugal account
28 Mar 2003 | by Ivan Castano
LISBON: Copy giant Xerox has awarded GCI Portugal, part of GCI Europe, its PR brief in that country.
INTERNATIONAL: Dell set to hire agency for US corporate comms job
11 Jan 2002 | by SHERRI DEATHERAGE GREEN
AUSTIN, TX: Computers giant Dell is to hire a firm for US corporate communications by the end of next month. A corporate communications RFP had been rumoured after Dell awarded GCI Group its 1.4m-plus Americas PR account in September (PRWeek, 14 September). Through that contract,...
INTERNATIONAL: Sun Microsystems picks four after agency review
06 Apr 2001 | by AIMEE GROVE
SAN FRANCISCO: Sun Microsystems has appointed four firms to handle its newly-split domestic and worldwide PR account, concluding one of Silicon Valley's most hotly-contested agency reviews . Sun's business, which is worth an estimated pounds 8.5m to pounds 11m, has been divided between...
PROFILE: Lou Hoffman, The Hoffman Agency - Hoffman set to enjoy his European journey. Lou Hoffman has ambitious plans for his 14-year-old technology agency
16 Mar 2001 | by HOLLY WILLIAMS
As president of an internationally burgeoning hi-tech consultancy, American Lou Hoffman has an unusual confession to make. 'I'm actually technically retarded - in fact my brother used to describe me as 'mechanically declined',' he jokes. A former journalist, Hoffman says he had always...
Ogilvy lands contract as EDS ends agency search
09 Feb 2001 | by GIDON FREEMAN
Top 5 global computer company Electronic Data Systems has ended its search for a PR firm, handing the huge fee account to Ogilvy PR Worldwide. Said by both client and agency to be worth 'in the hundreds of thousands of pounds,' the work was awarded this week after a four-way pitch. Firefly...
Ogilvy lands contract as EDS ends agency search
09 Feb 2001 | by GIDON FREEMAN
Top 5 global computer company Electronic Data Systems has ended its search for a PR firm, handing the huge fee account to Ogilvy PR Worldwide.
INTERNATIONAL: Everad seeks agency as PR becomes high priority
21 Apr 2000 | by LARRY DOBROW
NEW YORK: Digital technology and advertising integration company Everad is searching for a PR agency and is thought to be prepared to spend up to pounds 25,000 per month on PR.
Public Sector: Text raises profile of Computer Agency
28 Jan 2000 | by ADAM HILL
Text 100 has been appointed to handle a four-month profile-raising project for the Government s Norwich-based Central Computer and Telecommunications Agency (CCTA), which advises Government departments on IT issues. The work will involve producing publications and promoting the agency to public sector...
August.One is first agency for PC World
21 Jan 2000 | by JENNIFER WHITEHEAD
PC World, the UK s largest PC retailer, has appointed August.One Communications to handle all its UK PR, including corporate, consumer and business campaigns.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
