Balotelli' by Agence Leg, France 38,888 shares this week All time: 40,069 shares ...
of 12%. The Tata-owned brand has appointed We Are Social as its first social media retained agency to handle both its global and UK accounts. The agency will be responsible for managing the automotive ... a global marketing push, by its creative agency Spark44, introducing its new "alive" positioning ...
An official reveal trailer for videogame 'Call of Duty: Black Ops 2' has entered the chart in second position, after receiving 45,817 shares this week. The film, created for Activision by agency 72andSunny, joins a list of past ads for the 'Call of Duty' brand that have performed strongly ...
Johnson) Sense Worldwide Burness The Leith Agency Kleenex, Andrex, DryNites, Little Swimmers ... Business) IAS b2b Marketing SME marketing Burness The Leith Agency FreestyleXtreme ...
The ad, created by agency Sid Lee and featuring David Beckham, inspired nearly 22,000 Facebook shares and was mentioned in 16 blog posts. BMW has been perhaps the most successful of the sponsors with three appearances in the top 10 chart. The three ads from BMW managed a total of 21,355 shares ...
, so trust has to be fought for, warns David Murray, joint head of planning at ad agency RKCR/Y R ...
The car marque is in discussion with a number of digital agencies to build a centralised web platform, which will integrate its customer site with databases including logistics, stock management and ordering. It is understood that the project is being led by Jon Gibson, Honda's European digital ...
The German luxury car marque is currently looking for an agency to devise a three-year social media strategy, which will enable it to connect with 25- to 44-year-olds. Mercedes-Benz is already active in the social media space, largely through its Fashion Week tie-up. It is looking to boost its ...
Motorist Ian Graham won the Facebook competition. Traditionally, the brand uses its own staff in its ads, which feature the catchy jingle, "Autoglass repair, Autoglass replace," and are created by the brand's ad agency Tellyville. Graham plays a minor role as a disgruntled motorist, frustrated ...
Sales promotions agencies are evolving beyond on-pack activity as they push their credentials...Sales promotions agencies are seeking to storm the world of social media and acquire a reputation ... consumers. Rivals are sceptical, dismissing the agencies as 'bottom feeders' operating at the low end of marketing. Ad agencies and digital specialists view sales promotions as a risky move for brands, arguing ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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