Daily deal site DiscountVouchers.co.uk hires Rooster PR
25 May 2012 | by Sara Luker
not consider before receiving the DiscountVouchers.co.uk newsletter. The agency will also aim to encourage ...
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EdenCancan to link Duchamp to urban artists
28 May 2012 | by John Owens
The move follows project work by the agency for the brand earlier this month around the promotion of a pop-up shop in Regent Street. It also follows the recent appointment to the fashion brand ... , the agency will be looking to link Colarossi s AW12 menswear collection with suit-wearers who might otherwise ...
Sports lifestyle brand Extreme Group seeks agency for lifestyle push
15 May 2012 | by Sara Luker
The Extreme Group is on the hunt for a PR agency to help it become one of the world's leading...The firm is looking for a consumer agency that can handle an all-encompassing brief across its six categories, ranging from fashion to sports drinks. Extreme's categories include Extreme Hotels, travel ... for an agency to work across its entire portfolio. In 2004, the brand hired Frank PR to handle media backlashes ...
PHA Media picked to promote Nicky Clarke hair styling range
14 May 2012 | by John Owens
The agency will be working with Clarke and Pulse Home Products to promote the collection, which ... , which has an agency in Manchester, sought to galvanise national coverage by focusing on an agency based in the capital. Lesley Clarke, co-founder and CEO of Nicky Clarke, said: Appointing a London-based PR agency ...
Consumer: Sports bra shows some real panache
10 May 2012 | by Hannah Crown
itself, while the agency handled a press show, journalists' fittings and gifts. It also set up one ... pretty tight budget, Instinct had to stick to the basics, which it did well. Agency folk often like ...
Consumer: Reebok's 3D street art a record-breaker
03 May 2012 | by Kate Magee
of the campaign, Reebok asked retained agency M C Saatchi Sport Entertainment to build anticipation ... Guinness World Record, demonstrated the campaign had been delivered by a PR agency looking for coverage, not just an agency looking to do a launch. My only two questions would be: Did it explain what CrossFit ...
Figleaves hires Talk PR for media and consumer drive
02 May 2012 | by PRWeek reporters
Talk PR s social and digital offering will form a key part of the 2012 PR drive, looking to build relationships with online influencers and communities to engage new audiences. The agency will particularly focus on Figleaves designer lingerie range, swimwear and nightwear. The appointment comes in the week ...
Pentland seeks Kickers support as it hires Fluorescent for Ted Baker brief
24 Apr 2012 | by Sara Luker
has launched a pitch process for a consumer agency to handle its Kickers range. The brand is searching for a consumer agency that can help it get back to its music roots . Kickers has enjoyed success ... that the company was looking for a new agency, saying she was at an advanced stage in the process. The news ...
The BIG picture
19 Apr 2012
Online fashion retailer GetTheLabel.com has called in SKV Communications to help attract a younger audience. The agency will launch a guerrilla-style graffiti film campaign starring skaters, BMXers and Manchester's underground music artists. ...
Sarah Gower: On the starting blocks
19 Apr 2012 | by John Owens
an agency, you are surrounded by people who believe in PR 100 per cent and even if something goes wrong ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
