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of technology at digital agency AKQA, which worked closely on developing Nike's Training Club iPhone app, says ...
Admiral Sportswear, which once created strips for Manchester United and Tottenham Hotspur, is working with the lifestyle agency for a consumer-driven campaign as part of its plan to breathe new life ... Sportswear initially appointed specialist fashion PR agency Cube to provide support for the brand ...
Triumph International, the lingerie company, is looking for an advertising agency to relaunch...The brand, which has its headquarters in Switzerland, is holding meetings with agencies ... agencies on an ad hoc basis. However, it appointed Wunderman to handle its pan-European digital account ... and the media agency Maxus to create the show, which took place in 2010. Based in Zurich, the company ...
Speedo UK has shortlisted four agencies as it seeks to strengthen the brand's connection...Rebecca Adlington, is threatening to end its five-year relationship with specialist sports PR agency Brandnation. The company is understood to be seeking an agency to help with brand comms, with the aim ... of chemistry meetings with prospective agencies that will pitch for a long-term contract early next month ...
Agencies will be excited to hear about a new Mini adventure, but with be less pleased...There was a distinct lack of automotive ad pitches in 2011, so agencies should be revving up ... is actually broader than first anticipated, with Mini looking for an agency to work on a series of global campaigns, which are currently handled by the Dutch agency BSUR. The Observatory is overseeing the review ...
Asics, the Japanese sportswear brand, has appointed 180 Amsterdam as its global advertising agency....180, which was previously appointed to work on the brand's global communications around the London Olympic Games, won the business after a pitch. Other agencies on the Asics global roster include Dentsu ... . It handles US creative and was the brand's previous global agency. The global review, which ran out ...
created by ad agencies....agencies. The first cover, by Saatchi Saatchi, illustrates the anchor feature on 12 trends for 2012 ...
should now view the recession as a source of long-term pressure on consumer behaviour. The agency urges ... of sponsorship agency Synergy, says: 'One of the key themes this year will be the redefining of what it means ... will come together. Carl Ratcliff, executive planning director at integrated agency Elvis, says ...
of tedium, to the surprise of the agency that created it, VCCP. Chief executive Adrian Coleman accepts ... director at agency Wieden Kennedy, says: 'The sheer repetition factor of campaigns means they just get ... IN THE PAST YEAR? Rank Brand Agency / production house % 1 Webuyanycar ...
Levi's has appointed Wunderman as its first global digital agency, with responsibility for creative...The WPP-owned agency is understood to have beat R/GA and Rapp in a three-way pitch. In the past ... ." Wunderman will work alongside Levi's global media and creative agencies, OMD and Wieden+Kennedy. Earlier ... Hegarty but the agency resigned the account after 28 years in 2010. Last year Wieden+Kennedy and OMD ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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