Lexis won the brief after a five-way shoot-out (revealed in PRWeek, 13 January). The win comes after the consumer agency s acquisition of social and media marketing agency Paratus Communications last week. Pizza Hut head of marketing Chris Tebben said: Pizza Hut UK is taking huge strides to create ...
The agency won the business after a competitive pitch that is understood to have been led by Simon Wallis, the company's sales and marketing director, who joined the company in 2010 from the brand's rival Papa John's. The company's investment in direct and digital channels follows a recent statement ...
Little Chef has appointed Parker Hobart as its retained consumer agency, as it 'aims to return...The agency s role will be to provide consumer PR and marketing support as the business approaches the key summer trading period. The agency said it was supporting Little Chef as it aims to return ... business. We wanted to work with a boutique agency that genuinely understood the collective goal ...
's largest pizza delivery company has approached agencies directly ahead of a contest for the business....in 2010 from its rival Papa John's, where he was the director of marketing. The search for an agency ... marketing agency Somo. Domino's is also a heavy adopter of social media, using platforms such as Facebook ...
The process is being handled through the intermediary Agency Assessments, which has issued RFIs to a number of agencies. It is understood that Burger King does not have a retained incumbent on the account. In the past, the fast-food giant has worked with DLKW Dialogue on DM activity. The review ...
approaching agencies in August through the AAR. EHS is Whitbread's first retained CRM agency as it tries ... . The account will be run out of the agency's Cirencester office. EHS will initially focus on the Premier Inn ... managing director, said: "As an agency, we're really trying to push things digitally, and I think ...
The Bristol-based agency won the business without a pitch, and will be tasked with repositioning ... in-store and with ads on Facebook. The fast-food brand has used various agencies in the past, including the promotional marketing agency The Kitchen London. Clare Starling, the Wimpy UK marketing ...
Focusadvertising won in a three-way pitch against 3Points and JWT, with Focusadvertising winning the below-the-line and JWT the above-the-line business. The agency will drive brand appeal across ... tough challenge especially because they've asked both shortlisted agencies to work on few projects ...
After splitting with its global agency Crispin Porter & Bogusky last month, Burger King has...Agencies were contacted by the company last week with a request for information, and a pitch for the local business is expected to take place after Easter. The US-based agency Crispin Porter Bogusky ... with the agency it was expected that it would look for another global agency to directly replace Crispin Porter ...
McDonald's has appointed its roster agency Leo Burnett to handle advertising around its sponsorship...Leo Burnett, which will run the account out of its London office, will work in collaboration with its sister agencies Arc and LeoSport. The brief covers all communications from advertising ... activation and sponsorship. The restaurant group works with a number of other agencies in local markets ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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