'Bigger. Fatter. Gypsier.' ads will be investigated by ad watchdog
28 May 2012 | by Sarah Shearman
was created by Channel 4 s in-house agency 4Creative, showed an image of traveller boys looking menacing ...
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Bauer's Heat to produce 'dual viewing' shows for Channel 4
29 May 2012 | by Maisie McCabe
to life." Bauer Media was awarded the brief after Channel 4 and its media agency OMD a held a pitch ...
Campaign Viral Chart: Nike interactive ad nets first place
25 May 2012 | by Ben Hall
Balotelli' by Agence Leg, France 38,888 shares this week All time: 40,069 shares ...
EDF adds brand character to Olympics reward-scheme push
22 May 2012 | by Matthew Chapman
and digital channels for eight weeks. It is being supported by a DM campaign created by Archibald Ingall ...
Irn Bru says hello to 'Fanny' in latest ad
22 May 2012 | by Loulla-Mae Eleftheriou-Smith
writer Mark Davies and art director Michael Kinlan from Leith agency worked on the campaign, while ...
'Bigger. Fatter. Gypsier.' ad complaint could get second chance
15 May 2012 | by Maisie McCabe
and characterisation." The ad campaign, which was created by Channel 4 s in-house agency 4Creative, showed an image ...
Resident Evil 6 to sponsor 'The Walking Dead'
14 May 2012 | by Maisie McCabe
was negotiated by WPP media agency Mindshare, and will also include Resident Evil branding on the catch ... it held chemistry meetings with a series of ad agencies . ...
Campaign Viral Chart: P&G holds strong as Thinkbox debuts
11 May 2012 | by Ben Hall
An official reveal trailer for videogame 'Call of Duty: Black Ops 2' has entered the chart in second position, after receiving 45,817 shares this week. The film, created for Activision by agency 72andSunny, joins a list of past ads for the 'Call of Duty' brand that have performed strongly ...
Lush ad banned over claims that reptile trading was driving species to extinction
09 May 2012 | by John Reynolds
, all proceeds from sales of the Lush Chameleon would go to the Animal Protection Agency (minus VAT ... Protection Agency (APA) said sales promotion was part of a campaign to raise awareness of important animal ...
Non-sponsor brands ramp up pre-Olympics sports marketing
09 May 2012 | by Gemma Charles
Currie, director of sports marketing agency brandRapport, said the issue puts Locog in a "tricky ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
