27 Apr 2005
Presky Maves as director, with a remit to grow the direct marketing agency's business..... The agency said Runnacles would offer 'valuable client insights'. ...
11 Mar 2004
| by Ben Bold
The Newspaper Marketing Agency (NMA) is searching for a direct marketing agency to encourage...The NMA has previously used DM activity, but the hunt marks the first time that it has sought a ...
\London last year as its above-the-line agency.
The NMA's chief executive, Maureen Duffy, said ...
best practice and demonstrating the medium's effectiveness.
The successful agency will be responsible ...
06 Aug 1998
| by DANNY ROGERS
Advertising agency BMP DDB is considering winding down its
struggling direct-marketing arm...Advertising agency BMP DDB is considering winding down its
struggling direct-marketing arm and linking up with a separate
below-the-line agency, possibly Claydon Heeley.
The DM division ...
.
In June both Parshotam and Kerr left to join rival agency Lowe
Direct.
Archibald is also thought ...
27 Sep 2001
| by MARK KLEINMAN
.
The company uses a number of DM agencies, including DP 60m
marketing communications budget work more cost ...
BSkyB's roster of direct marketing agencies have gone on alert
after it emerged ...
it emerged that ITV Digital is also reviewing its 6m DM
activity.
Blue, the incumbent, Black Hole ...
26 May 2004
| by Ben Bold
Hewlett-Packard is reviewing its global direct marketing business to cut the number of agencies...up to 20 agencies in some regions, including 19 in the UK. Perspectives Red Cell is the lead direct ...
relations business into three global agencies: Hill Knowlton, Porter Novelli and Burson ...
to promote its digital photography range. The TV ads were created by US agency Goodby Silverstein Partners ...
07 Oct 1999
| by DANNY ROGERS
The Tory party s direct marketing agency, Claydon Heeley, has
resigned the account in what...The Tory party s direct marketing agency, Claydon Heeley, has
resigned the account in what ...
sources suggest the agency has become frustrated with late
payment for work and inter-factional fighting ...
split with its marketing agencies.
It fell out with ad agency M&C Saatchi after its defeat ...
15 Feb 2001
| by MARK KLEINMAN
The Royal Air Force is looking for a direct marketing agency to handle a below-the-line push aimed...The Royal Air Force is looking for a direct marketing agency to handle a below-the-line push aimed at boosting the number of engineers it recruits each year.
The RAF aims to undertake a direct mail ...
to appoint an agency through COI Communications in the next few months.
The RAF recruits 5000 people each ...
18 Apr 1996
Abbey National has brought in direct-marketing agency Claydon Heeley
International to work...Abbey National has brought in direct-marketing agency Claydon Heeley
International to work alongside Duckworth Finn Grubb Waters on the
brand-building campaign for its general insurance division.
Claydon Heeley has been working secretly on the account since last
October and its share of the business ...
18 Feb 1999
| by IAN DARBY
Linda Piggot has parted company with direct-marketing agency Evans
Hunt Scott after only eight...Linda Piggot has parted company with direct-marketing agency Evans
Hunt Scott after only eight months as its managing director.
The agency says her departure, which happened on Monday ...
.
The last few months have seen a number of key account losses for the
agency.
In November, EHS fell ...
29 Apr 2004
| by Ben Bold,
LONDON - Maltesers is searching for an agency to handle all marketing except TV advertising...agency for DM, but last year spent more than £5m on advertising through Abbott Mead Vickers BBDO ...
In addition, Masterfoods, the owner of Maltesers, is considering reviewing the DM business across its confectionery brand portfolio.
Much of this is managed by Arc, but the agency is expected ...