The White Company hires Entire as first DM agency
20 May 2004 | by Joe Lepper
and strategic direct marketing agency....are very excited to be appointed as The White Company's first direct marketing agency, and view this as a ...
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Edinburgh DM agency Navigator launches new-media division
16 Jun 2005 | by by Staff
LONDON - Edinburgh-based direct marketing agency Navigator Responsive Advertising has recruited...The agency said it was moving into new media because of the increasingly important role it played ... director of Navigator, said: "In common with most agencies, we had in the past outsourced digital work ... Tourist Board. In December 2004, the agency became part of Cello Group, the AIM listed marketing ...
Proximity London wins Best DM Agency at IPA BOBs
08 Feb 2005 | by Daniel Farey-Jones,
, Eurostar, Masterfoods, Persil and Royal Mail, winnign the best DM Agency gong at this year's IPA Best...OMD was awarded Best Media Agency for its work on Hasbro Action Man, Vodafone, Rimmel London ... research project. Glue was awarded Best Digital Agency for its work on T-Mobile, COI, Unilever Bestfoods ... it to take the top prize among the large creative agencies. Best creative agency in the Small category ...
Havas to dispose of baby DM agency to raise £20m
17 Nov 2004 | by Daniel Farey-Jones,
newborn and baby products direct agency Bounty, with several companies interested...., according to Chris Pinnington, chairman of Euro RSCG London. A direct marketing agency, it provides free ... the bidders, and Pinnington claimed there were others. Havas had no plans to sell other agencies in the network, he added. In July this year, Havas sold its stake in direct marketing agency Partners Andrews ...
HHM's Reed Training mailer set to 'solve problems'
11 Jan 2005 | by Daniel Farey-Jones,
LONDON – DM agency HHM has produced its first work for Reed Training since its appointment...key areas throughout the UK. Simone Sulsh, HHM business director, said the agency worked out how ... harder." The agency's future work will cover segmentation, targeting and alternative contact strategies. The agency is currently running a public vote on its website to choose its new name. The shortlist drawn up ...
Leo Burnett acquires stake in integrated Israeli agency
04 Jan 2006 | by by Jennifer Whitehead
LONDON - Leo Burnett Worldwide, owner of DM agency Arc, has bought a 51% stake in Tel Aviv
John Watson given lifetime achievement award
10 Jul 2006 | by by Joanne Oatts
LONDON - John Watson, founding partner of DM agency Watson Phillips Norman, has been given a...in the industry and launched his own agency, Trenear-Harvey Bird Watson, with Drayton Bird in 1977, which went ... as clients, as well as major car brands Porsche, Volvo and Renault. He started his current agency Watson ...
RedEye opts for email with E-Relationship Marketing acquisition
17 Oct 2005 | by by Ben Bold
for an undisclosed sum, enabling it to effectively become an email DM agency.
Lick looks to expand as it bolsters team with hirings
22 Nov 2004 | by Staff,
LONDON – West Yorkshire-based DM agency Lick has made three new hires as part of its expansion...The other two new staffers at the Elland-based agency are Patrick Clarke as senior project manager ... in the agency's history following a run of new client wins, as well as more work from existing clients. Lee ... ' experience in the direct marketing industry on the agency and production sides. He has previously worked ...
Equifax hands consumer credit reports brief to Equi=Media
30 Jan 2006 | by by Daniel Farey-Jones
LONDON - Credit information specialist Equifax has appointed DM agency Equi=Media to recruit new...-based agency, Agency Republic, to handle its integrated account including direct response, brand, media ... involving several agencies. Christian Taylor, European marketing director at Equifax, said: "Equi ... is handled mostly in-house, but would not give details concerning its agency arrangements. If you have ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
