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LONDON - Porsche, the luxury and sports car-maker, is hunting an agency to handle its UK direct...The car company has held credentials meetings with a number of undisclosed agencies, and is drawing up a shortlist to pitch for the business. Porsche s in-house marketing team will handle the review ... account for the past six years. The agency was hired for the above- and below-the-line tasks, after a ...
LONDON -- Porsche, the German luxury car brand, is on the hunt for an agency to handle its UK...The company has held credentials meetings with a number of undisclosed agencies and is drawing up a shortlist to pitch for the business. Porsche s in-house marketing team will be handling the review ... account for the past six years. The agency was appointed to both the above and below-the-line business ...
Avis, the car rental service, is on the hunt for a direct marketing agency to handle its loyalty...The company approached network agencies last week and will hold chemistry meetings with shortlisted agencies later this month. The pitch is understood to have been called as part of a renewed ... value-for-money, premium rental service. The two agencies were awarded the work after a pitch against ...
The car marque is in talks with a number of agencies about the business, which is held by Partners ... and marketing at Rolls-Royce, is thought to be handling the review. The chosen agency is expected to work across ... 2008. The agency pitched as part of Engine against Rapier in a two-way shoot-out. Rolls ...
advertising account after a pitch against undisclosed agencies....will continue to work with existing regional DM agencies on a project basis. However, Elvis will now assume lead ... The move, which marks the first time that Honda has hired a retained pan-European digital and DM agency, has been prompted by the company's intention to boost its investment in below ...
whether Haygarth will repitch. The company is understood to be seeking an agency with a global presence ... share from 1 to 3 per cent. A spokesman for Kia said: There is a process underway to appoint an agency ...
RAC, the breakdown service, has appointed Rapier as the lead agency on its £7 million direct...Rapier will replace independent direct agency Balloon Dog and digital agency Glue Isobar on the accounts and will work across direct mail, press and online. The agency s capture of the RAC business ... , created the idents. An RAC spokesman said: "AMV remains very much our lead agency for advertising." ...
The fuel giant has contacted agencies with a view to holding a first round of meetings in August ... and is understood to be seeking agencies with a network of offices across the world. The successful agencies will take responsibility for all of BP's DM communications, with an initial focus on BP's appointment as a ...
: Scrunch Brief: Promote the benefits of Mercedes genuine parts to the trade Creative agency: Maher Bird Associates Writer: Sarah Pilkington Art Director: David Read Planner: Matt Wright Media Agency: n/a Photographer: n/a Exposure: DM ...
Brand Republic's DM Bulletin is changing its name to Data and Direct Bulletin, covering the science...Mail. As recently noted in Marketing s What digital can learn from DM feature , innovation ... plans, data is again key. In the words of Richard Marshall, founding partner of agency TMW: "In order ... ". It's fertile ground for direct marketing agencies. Many of those that came of age in an analogue ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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