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Iris wins Domino's digital and DM task

Domino's, the pizza company, has appointed Iris to handle its digital and direct marketing account.

Arc lands DM for SABMiller's Peroni

SABMiller has hired Arc to handle direct marketing for Peroni Nastro Azzurro.

Live & Breathe nets Birds Eye DM task

, promotional and experiential activity. Live Breathe will be Birds Eye's first retained DM agency ...

Royal Mail price hikes expected to hit DM budgets

of the price advantage for competitors and raise costs for DM campaigns. Campbell-Clause said: "Over ...

Roster agencies on alert as Philadelphia calls DM pitch

in the discipline in recent years. Philadelphia does not have a retained DM agency as it has historically assigned briefs to its roster shops on a project basis. A number of agencies sit on the Kraft DM roster, including ...

Ruby wins Glenfiddich DM and digital tasks

LONDON - Ruby has landed the direct marketing and digital account for the William Grant & Sons-owned whisky Glenfiddich.

Nestlé shortlists two for beverage brands DM pitch

LONDON - Nestlé has shortlisted Partners Andrews Aldridge and EHS Brann to pitch for the direct marketing account for its beverage brands.

Waitrose launches DM campaign for essentials

. The campaign targets existing Waitrose customers. The DM pack's outer, which is illustrated with fresh produce ...

Premier Foods appoints Haygarth for DM task

LONDON - Premier Foods has appointed Haygarth to the consolidated direct marketing accounts for its Sharwood's and Loyd Grossman sauces range.

The Week: DM reviews - Multiply scoops water pitch

Highland Spring, the Scottish bottled water brand, has appointed Multiply to its below-the-line account. The Edinburgh-based agency won the business following a pitch against four undisclosed agencies, and will be responsible for creating a number of sales promotion campaigns for the brand throughout...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.