12 Mar 2008
| by Alex Donohue
of appointing a single agency to handle all of its print, press, DM and digital advertising work ...
26 Feb 2008
| by Alex Donohue
LONDON - DM Print, the Direct Marketing Group's data arm, has launched a suppression service...The package, called the Charity Suppression Service, will aim to improve data suppression for registered charities by screening records against gone aways and the deceased. DM Print said the service would operate at a lower cost than ones in the commercial sector, and allow third sector organisations ...
18 Jan 2008
| by Alex Donohue
ROI testing that began in 2007 with several pilot schemes. Our early DM initiatives saw ROI ...
06 Dec 2007
| by Alex Donohue
Movers. Karen Webster, product director at Mortascreen, said: It hasn t been an easy time for the DM ...
05 Sep 2007
| by Alex Donohue
in fourth. Ming Blackburn, marketing manager at Valassis, said: Since this drop in DM s market share ...
14 Aug 2007
| by Alex Donohue
LONDON - The Central Office of Information has shortlisted three DM agencies to pitch for a
05 Jul 2007
| by Staff
LONDON - The NSPCC is holding a pitch to find a DM agency for a campaign to urge donors to leave
05 Jul 2007
| by Kate Nettleton
LONDON - British Airways is searching for a direct marketing agency to handle its digital and direct communications in the Asia-Pacific region.
05 Jul 2007
| by Alex Donohue
LONDON - Going green is hurting the DM industry and stunting business growth, according to a survey...marketing. DM marketers do face challenges in responding to green issues. However, these results suggest ...
16 Apr 2007
| by Alex Donohue
LONDON - Tri-Direct has appointed Bradley Partiger, formerly account director at DM Results, as a...clients, which include Vue Entertainment, Norwich Union and Transform Medical. He joins from DM Results, the former analytics division of Wegener DM, where he oversaw the building of marketing databases for B2B telecoms and holiday company clients. Prior to joining DM Results, Partiger was a project manager at Which ...