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Iris wins Domino's digital and DM task

Domino's, the pizza company, has appointed Iris to handle its digital and direct marketing account.

Burger King hunts for direct agency

The process is being handled through the intermediary Agency Assessments, which has issued RFIs to a number of agencies. It is understood that Burger King does not have a retained incumbent on the account. In the past, the fast-food giant has worked with DLKW Dialogue on DM activity. The review ...

Marketing's Adwatch of the Year 2011

, radio, DM, outdoor, online display and cinema) Best recall: in any single week 11 ...

Royal Mail price hikes expected to hit DM budgets

of the price advantage for competitors and raise costs for DM campaigns. Campbell-Clause said: "Over ...

The art of serial brand arson

however we want (TV, DM, and digital display etc ... and, of course, not forgetting "little bits ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.