Iris wins Domino's digital and DM task
26 Apr 2012 | by Sara Kimberley
Domino's, the pizza company, has appointed Iris to handle its digital and direct marketing account.
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VCCP wins Laithwaites advertising account
17 May 2012 | by Jeremy Lee
The business moves from Watson Phillips Norman, which did not repitch. Laithwaites has traditionally focused its 15 million marketing budget on DM and in-store communications, but VCCP has been tasked with relaunching the brand later this year in order to build greater awareness. The family ...
Arc lands DM for SABMiller's Peroni
16 Feb 2012 | by Sara Kimberley
SABMiller has hired Arc to handle direct marketing for Peroni Nastro Azzurro.
Live & Breathe nets Birds Eye DM task
26 Jan 2012 | by Sara Kimberley
, promotional and experiential activity. Live Breathe will be Birds Eye's first retained DM agency ...
Marketing's Adwatch of the Year 2011
13 Dec 2011 | by Gail Kemp
, radio, DM, outdoor, online display and cinema) Best recall: in any single week 11 ...
Romanian chocolate wins direct creatives' debate
29 Nov 2011 | by Daniel Farey-Jones
Last night's challenge was put together by the IPA's DM group chair, Mel Cruickshank (also chief executive of Lida), to, in her words, "show our passion for creative". It was chaired by The Big Won report author, Patrick Collister. Creative directors were asked to champion a piece of work (as long ...
School Reports 2011: CMW
05 Sep 2011 | by Staff
that it cemented its place as one of the strongest DM agencies in the industry....digital and social media shops, as well as the more traditional DM agencies. With their feet now firmly ...
School Reports 2011: Kitcatt Nohr Digitas
05 Sep 2011 | by Staff
the WaterAid DM account. The work, which featured a remote-controlled poo chasing people around the streets ... streak continued when it picked up RNIB's DM business, one of eight account wins across 2010. But ...
School Reports 2011: TBWA\London
05 Sep 2011 | by Staff
with an intriguing hire - DM9DDB's Andre Laurentino, a Brazilian ready to take his first crack at the UK ad industry ...
School Reports 2011: Wunderman
05 Sep 2011 | by Staff
. Wunderman found itself in the sweet spot of data and digital: greater digital strength than its DM ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
