Arc lands DM for SABMiller's Peroni
16 Feb 2012 | by Sara Kimberley
SABMiller has hired Arc to handle direct marketing for Peroni Nastro Azzurro.
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VCCP wins Laithwaites advertising account
17 May 2012 | by Jeremy Lee
The business moves from Watson Phillips Norman, which did not repitch. Laithwaites has traditionally focused its 15 million marketing budget on DM and in-store communications, but VCCP has been tasked with relaunching the brand later this year in order to build greater awareness. The family ...
School Reports 2011: TBWA\London
05 Sep 2011 | by Staff
with an intriguing hire - DM9DDB's Andre Laurentino, a Brazilian ready to take his first crack at the UK ad industry ...
St Luke's and MediaCom win Majestic Wine accounts
04 Aug 2011 | by Anne Cassidy
handles DM for Majestic, will continue to work for the brand. Majestic is keen to build on its ...
The art of serial brand arson
25 Jun 2010 | by James Devon and Graham Kerr, MBA
however we want (TV, DM, and digital display etc ... and, of course, not forgetting "little bits ...
Strange bedfellows
08 Jun 2010 | by Kim Benjamin
to Steven Dodds, head of planning at direct agency DMS, there has been a growth in partnerships between ...
Talisker whisky on hunt for first retained creative agency
27 May 2010 | by Matt Williams
has also created DM campaigns that promote Diageo's range of malt whisky brands, which along ...
Glenmorangie hands global creative to WCRS
25 Mar 2010 | by Noel Bussey
The Red Brick Road was involved at an earlier stage but had to pull out because of a conflict after its digital arm, Ruby, won the Glenfiddich DM and digital accounts. The review began in January this year and was handled by the AAR. There is no incumbent on the account. The Glenmorangie Company ...
Ruby wins Glenfiddich DM and digital tasks
11 Mar 2010 | by Kate Nettleton
LONDON - Ruby has landed the direct marketing and digital account for the William Grant & Sons-owned whisky Glenfiddich.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
