EDF hires AKQA as lead digital agency
03 May 2012 | by Sara Kimberley
also handles the EDF DM business, which is being reviewed separately in a process that is expected ...
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EDF adds brand character to Olympics reward-scheme push
22 May 2012 | by Matthew Chapman
and digital channels for eight weeks. It is being supported by a DM campaign created by Archibald Ingall ...
Marketing's Adwatch of the Year 2011
13 Dec 2011 | by Gail Kemp
, radio, DM, outdoor, online display and cinema) Best recall: in any single week 11 ...
From DM Bulletin to Data and Direct Bulletin
13 Oct 2011 | by Daniel Farey-Jones
Brand Republic's DM Bulletin is changing its name to Data and Direct Bulletin, covering the science
Virgin Media shortlists four for £36m advertising account
28 Sep 2011 | by Arif Durrani
to continue to handle DM. Virgin Media retained Manning Gottlieb OMD and Goodstuff Communications ...
O2 reviews multimillion-pound DM account
19 Jul 2011 | by Sara Kimberley
O2 is reviewing its direct marketing account, which is held by Archibald Ingall Stretton.
Chime reports 40% surge in profits
09 Mar 2011 | by Ed Owen
owns the Bell Pottinger PR firm and SFW DM agency, also reported lifts in international revenue ...
O2 seeks agency to handle B2B DM account
17 Feb 2011 | by Sara Kimberley
consolidated its 23 million DM account into Archibald Ingall Stretton. However, over the past couple of years ... . AIS's relationship with O2 on the consumer DM account is unaffected by the business-to-business review ...
E.ON calls review to refresh its direct roster
03 Feb 2011 | by Sara Kimberley
. E.ON currently uses a number of small regional agencies to handle its DM. Previously, E.ON used ... , TBWA lost the account to DLKW in 2009. The DM pitch follows an E.ON digital pitch last year ... bills. The campaign included E.ON's first TV ad in two years and was backed by print, radio, DM ...
Royal Mail price hikes expected to hit DM budgets
22 Dec 2010 | by Ed Owen
of the price advantage for competitors and raise costs for DM campaigns. Campbell-Clause said: "Over ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
