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THIS WEEK: Travel chief takes on DM role at Sharelink

Sharelink, the telephone share dealing service, has poached Thomas Cook Direct s head of third-party marketing, John Cole, to become its direct marketing manager.

ADVERTISING & PROMOTION: Hard times for Colleagues

, refuses to comment on Sun Life, but says: Most DM companies have variations in expenditure, but don ...

NEWS: PR EUROPE

is worth DM500,000 (pounds 216,000) in fees. BRATISLAVA: Interel opens first office Czech ...

THIS WEEK: Abbey National hires DM agency

Abbey National has brought in direct-marketing agency Claydon Heeley International to work alongside Duckworth Finn Grubb Waters on the brand-building campaign for its general insurance division.

NEWS: PR EUROPE

targeting business users. Fees are DM200,000 (pounds 89,000) a year. MILAN: Price Waterhouse picks ...

NEWS: PR EUROPE

, Dunlop and BASF, representing combined fee income of over DM1 million. AMSTERDAM: PR ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.