Sharelink, the telephone share dealing service, has poached Thomas Cook Direct s head of third-party marketing, John Cole, to become its direct marketing manager.
BT sales and marketing director Mike Wagner is to take over the supervision of the telecom giant s direct marketing after it was confirmed that Phil Mounsey has officially left the company.
BT has handed its largest-ever direct marketing campaign to an American agency and confirmed that its head of direct marketing, Phil Mounsey, was not involved in the pitch process.
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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