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German giant hits UK market

German PC and video gaming giant Computec is launching into the UK with plans to secure 15% of the sector’s revenue next year. Computec is putting an initial investment of DM12 million (£7.4 million) behind the development of its UK magazine and online operation, which will kick off with the launch of a ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.