16 Dec 2002
| by Jenny Watts,
The review will cover the mobile phone operator's consumer and business divisions, and is being overseen by O2's UK head of business marketing Fiona McGilchrist.
O2 has a roster of DM agencies that currently includes EHS Brann, Proximity, Agency Republic and Tullo Marshall Warren. Only three months ago, O ...
13 Dec 2002
| by JENNY WATTS
The review will cover the mobile phone operator's consumer and business divisions, and is being overseen by O2's UK head of business marketing, Fiona McGilchrist.
O2 has a roster of DM agencies that currently includes EHS Brann, Proximity, Agency Republic and Tullo Marshall Warren. Only three months ago, O ...
05 Dec 2002
Orange is aiming to cash in on the teenage text messaging craze with a direct marketing campaign promoting its latest package for pay-as-you-go mobile users.
28 Nov 2002
| by RAVI CHANDIRAMANI
single integrated CRM strategy," said Gregory. The successful agency will handle all DM and sales ...
14 Nov 2002
of Claydon Heeley Jones Mason to handle its estimated £7m DM account.
T-Mobile recently switched its UK ad ...
07 Nov 2002
Vertu, the Nokia-owned luxury mobile phone brand, has appointed Lisa Hunt as international marketing director.
01 Nov 2002
| by GLEN MUTEL
: The AAR
Cost: £11,000 for ad agencies, £6,000 for media agencies and £4,000 to £5,000 for DM agencies ...
is regarded as being more of a DM specialist.
About Thompson: Thompson is a very good networker who is well ...
17 Oct 2002
| by Mark Kleinman,
The mobile phones and accessories firm handed Black Cat the task from immediate effect, after a three-way pitch. It will focus on developing DM and promotional work for Motorola accessories, including desktop chargers and
wireless headsets.
The brief is an important one for Motorola, which along ...
17 Oct 2002
| by MARK KLEINMAN
The mobile phones and accessories firm handed Black Cat the task from immediate effect, after a three-way pitch. It will focus on developing DM and promotional work for Motorola accessories, including desktop chargers and wireless headsets.
The brief is an important one for Motorola, which along ...
05 Sep 2002
| by Mark Kleinman,
to develop a communications strategy promoting wirefree seminars and other services.
The DM work will focus ...