to remove filtersDIRECT MAIL SHOWCASE: In association with Royal Mail
18 Sep 2003 | by Ken Gofton
Brands have used summer associations and traditions as a launching pad for DM pieces, reports Ken
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EUROPEAN AGENCIES: DRIVING DIRECT ACROSS EUROPE
17 Oct 2003 | by Glen Mutel
advertisers treat DM too locally, Glen Mutel writes....-European DM campaigns do run, as Draft Worldwide will testify. Earlier this year, Draft's London office ...
DIRECT CHOICE: The Number
04 Sep 2003 | by Charlie Eddy, Group director, Alcone Marketing (UK)
? If it can entertain an office with the silliest but simplest of DM, it's got my number. ...
Lloyds TSB launches Ideal with DM drive by Andrews Aldridge
08 Aug 2003
Lloyds TSB is to launch its gas, electricity and telephone services with a below-the-line campaign created by Partners Andrews Aldridge.
ADWATCH: Orange supports customer initiative with 'academy' ad
03 Jul 2003 | by Sam Solley
and DM activity. ...
T-Mobile appoints TMW for consolidated DM business
20 Jun 2003 | by Ian Darby
T-Mobile, the UK's third-largest mobile operator, has consolidated its 10 million direct marketing business into Tullo Marshall Warren.
NEWS BRIEFS: O2 reviews direct marketing brief
10 Apr 2003
business DM late last year. At least four agencies are pitching for the account.
Agencies line up for £10m T-Mobile DM business
28 Feb 2003 | by Mark Sweney
T-Mobile, the world's second-biggest mobile network, is reviewing its 10 million below-the-line UK business as it looks to consolidate the account into a single agency.
Microsoft hands Chemistry £10m customer task
13 Feb 2003 | by Ravi Chandiramani,
users' handwriting. Incumbent EHS Brann had held the DM business for seven years, but Chemistry ...
Microsoft hands Chemistry £10m task
13 Feb 2003 | by RAVI CHANDIRAMANI
users' handwriting. Incumbent EHS Brann had held the DM business for seven years, but Chemistry ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
