to remove filtersDIRECT MAIL SHOWCASE: In association with Royal Mail
18 Sep 2003 | by Ken Gofton
Brands have used summer associations and traditions as a launching pad for DM pieces, reports Ken
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Freeserve supports TV ads with email marketing
26 Nov 2003 | by Claire Billings,
and BT for broadband customers. In October, Freeserve's DM agency WWAV Rapp Collins unveiled a door ...
WWAV loses £4m BT Business after just five months
19 Aug 2003 | by Claire Billings,
digital and design agencies, which would include a review of its DM agency. She added that if BT decided ...
Lloyds TSB launches Ideal with DM drive by Andrews Aldridge
08 Aug 2003
Lloyds TSB is to launch its gas, electricity and telephone services with a below-the-line campaign created by Partners Andrews Aldridge.
DIRECT BRIEF: Scottish Power appoints Navigator Responsive Advertising
24 Jul 2003
Scottish Power has appointed Edinburgh agency Navigator Responsive Advertising to handle its DM
Simply Energy launches advertising and DM initiatives
22 Jul 2003 | by Staff,
LONDON - Simply Energy, the independent telephone-based consumer advice service for gas and electricity prices, has hired marketing agency Tattoo Marketing to undertake advertising and direct marketing initiatives to develop the Simply Energy brand.
British Gas signs up for Carat tool to track DM work
18 Jul 2003 | by Ben Bold,
LONDON - Carat has launched a data analysis tool that it claims can accurately measure and analyse direct marketing campaigns on a daily basis.
TMW beats five to £10m T-Mobile DM account
18 Jun 2003 | by Claire Billings,
LONDON - Tullo Marshall Warren has picked up the £10m DM account for mobile phone company T...DM brief, as we look to consolidate our strong position in the consumer market, while strengthening ...
British Gas hands £30m prize to CHI
09 May 2003 | by Glen Mutel
its direct marketing account. Its current DM roster includes the below-the-line agencies WWAV Rapp ...
CHI beats BMP DDB to £30m British Gas creative account
08 May 2003 | by Glen Mutel,
its direct marketing account. Its current DM roster includes the below-the-line agencies WWAV Rapp ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
