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The agency has developed a direct mail, outdoor and local press campaign that will break in February and run until Wimbledon starts in June. Exact targeting of the DM has yet to be decided. The work will promote the Surbiton Trophy, DFS Classic, Hastings Direct International Championships ...
The common response to "I work in DM" is invariably, "Oh so you're responsible for all that junk ... is short-sighted and dated. The problem is that the DM industry hasn't got its house in order. Mass ... cases it is very basic profiling. Indeed, we are still living in the shotgun age of DM - fire it out ...
course to prepare them for a career in DM. The scheme is sponsored by Time Life, MBNA and EHS Brann.
's timely, beautifully personalised and, after the 30-odd bits of credit card DM I receive most weeks, a ...
The agency has developed a direct mail, outdoor and local press campaign that will break in February and run until Wimbledon starts in June. Exact targeting of the DM has yet to be decided. The work will promote the Surbiton Trophy, DFS Classic, Hastings Direct International Championships ...
The Raft, offering digital, design, advertising and DM services.
The Italian car manufacturer is talking to a number of below-the-line agencies and has asked them to contribute ideas. They have been sent a two-page questionnaire to complete and submit. It is thought that the brief will not be solely to create DM work. The appointed agency will be responsible for delivering ...
handles DM for its parent's Vauxhall brand, to handle the brief.
the campaign, including Abbott Mead Vickers BBDO and Proximity London, which is creating DM. ...
The Italian car manufacturer is talking to a number of below-the-line agencies and has asked them to contribute ideas. They have been sent a two-page questionnaire to complete and submit. It is thought that the brief will not be solely to create DM work. The appointed agency will be responsible for delivering ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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