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Blackburns hires EuroDirect for data task

: "Blackburns is a well-known, long-standing player in the DM industry. It is good to see that it can appreciate ...

DLG unveils restructure following Wegener DM acquisition

LONDON - DLG is to absorb most of Wegener DM's staff and operations into its Watford headquarters...light in the broking community." In November, it emerged that five senior Wegener DM staff had chosen ...

DM agencies losing clients because of lack of new ideas

LONDON - Marketers most often review their below-the-line agency because they want new ideas, the desire for which appears to come before existing agency relationships, according to a survey.

Charles promoted to the board at Haygarth

Charles, who has been with Haygarth for more than six years, has played a large part in building the success of the direct marketing agency's digital and direct team, heading up Club Nokia, Kia Motors and Ciba Vision, as well as securing key business wins. This year, Haygarth has won a number of DM ...

Top Wegener DM staff leave following sale to DLG

LONDON - Five senior Wegener DM staff, including Caroline Kimber and Tony Lamb, have left...." DLG acquired Wegener DM UK two weeks ago. If you have an opinion on this or any other issue ...

DMS brings in Weller as executive creative director

LONDON - Charity direct marketing agency DMS has appointed Tony Weller, the founding creative...Scotland and DMP. Guy Harris, managing director of DMS, said: "We've always been very strong in direct ... -media expertise." DMS has also promoted creatives Shaun Crawford and Helen Prince to creative directors ...

DLG completes acquisition of Wegener DM UK

LONDON - DLG has acquired the UK operations of Wegener DM and is keeping the company name and all...of both companies from the start." Whitaker stressed DLG's intention to support all of Wegener DM's operations including its plans to ramp up its data collection offering. Wegener DM UK has now been split off from the group of Wegener DM companies on the continent, which have simultaneously been sold ...

Marketing Databasics bought by new investment group

LONDON - David Perkins, the former Wegener DM CEO, has re-emerged as chief executive...years and went on to be chief executive of Wegener DM between 2002 and 2005. The company set up ...

DLG in advanced talks to take control of Wegener DM

LONDON - DLG is in advanced negotiations to buy Wegener DM, the UK data and direct marketing arm...of the Wegener DM group, which includes separate companies in the Netherlands, France, Belgium and Scandinavia. On Tuesday October 3, Wegener DM's Dutch parent company Royal Wegener published a statement on its website declaring it has been conducting negotiations on an exclusive basis concerning the sale of Wegener DM ...

DLG names Prospects' Arnold to planning role

the role of strategic partnership director. Dave Watson, the former sales director of Wegener DM UK ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.