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IPA direct marketing group launches online forum

LONDON - People in the DM industry wanting to discuss industry issues or simply to vent.... Mark Runacus, planning partner at HicklinSlade Partners and a member of the IPA DM Futures Group ...

DLG unveils restructure following Wegener DM acquisition

LONDON - DLG is to absorb most of Wegener DM's staff and operations into its Watford headquarters...light in the broking community." In November, it emerged that five senior Wegener DM staff had chosen ...

Sky moves to boost direct agency roster

. The company spent £24.6 million on DM in the year to September 2006, according to Nielsen Media Research ...

Sky moves to boost direct agency roster

£24.6m on DM in the year to September 2006, according to Nielsen Media Research. Sky is said ...

Hotline: Betfair appoints 23red

and offline media such as DM and DRTV.

Alistair Bryan leaves AIS to boost Iris' DM division

is a great coup to attract one of the brightest talents in the DM industry to Iris. His appointment ...

The Work: New campaigns - UK

with a high-value DM campaign through Publicis Dialog. The whisky company has asked one-third of its 90 ...

The Work: Private view

) has some lovely new DM. Unfortunately, I didn't get it. That's not to say I didn't understand it, I ... this time, DM didn't turn out to be as direct as all that. Please turn, if you will, to the opinions of my ...

Perspective - Effectiveness Awards mirror integration'sprogress

). It's the same for direct marketing, with a solitary shortlisted entry from a DM agency (Proximity ...

Cavers leaves Publicis Dialog for Chemistry

department. He will oversee Chemistry's creative output across DM, sales promotion, online and responsive ... as an undisclosed recently acquired integrated agency. Cavers' DM career spans more than 20 years. He joined ... Hegarty's now defunct DM arm, Limbo, where he was the creative director for ten years. Cavers said: "It ...

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Mobile

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.