LONDON - Glenfiddich, the whisky brand owned by William Grant & Sons, has kicked off a search for an agency to handle its £2 million direct marketing business.
The agency scooped the business following a final two-way shoot-out against Tullo Marshall Warren. Pfizer's Paris-based pan-European marketing team handled the pitch. WWAV Rapp Collins will now take responsibility for all print, press, DM and online activity for the drug. Until recently, Viagra has only been ...
The agency scooped the business following a final two-way shoot-out against Tullo Marshall Warren. Pfizer s Paris-based pan-European marketing team handled the pitch. WWAV Rapp Collins will now take responsibility for all print, press, DM and online activity for the drug. Until recently, Viagra has only ...
GSK has approached a number of London agencies, with both roster and non-roster agencies being asked to tender. The brief comprises digital and DM elements. Much of the initial work will be adapted from US advertising until such time as plans to launch the drug in Europe are given the go ...
LONDON - ESPA, the luxury spa treatment and beauty-product retailer, has kicked off a search for a direct marketing agency.
LONDON - WWAV Rapp Collins Edinburgh has been appointed to the DM roster for Scottish & Newcastle...recruitment and CRM programme that will use traditional DM channels, as well as online and mobile activity. In the past, the cider brand has used the Edinburgh-based Navigator Response to handle DM projects ...
The agency has also been appointed to handle DM for Unilever's Vaseline Intensive Care range. ...
HOLIDAYS Project: Summer and winter DM campaign Client: Helen Litvak, general manager CRM, Virgin ...
marketing roster by securing the DM accounts for PG Tips, Sure, Colman's and Knorr.
LONDON - Morrisons is on the hunt for a below-the-line agency to handle its direct marketing business.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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