30 Nov 2007
are
of the green-fingered persuasion, Proximity created a gardening-themed
mailer for the Golf Plus model. The DM ...
is the "friend" that will take care of everything else.
WAITROSE - CHRISTMAS DM PACK
CREDITS
Project: Waitrose Christmas DM pack
Client: Nikky Gamble, assistant marketing manager, Waitrose
Brief: Encourage ...
02 Nov 2007
: DM, online
THE LOWDOWN Royal Mail is launching a DM and online campaign that shows businesses ...
in their integrated marketing
drives. The campaign begins with a DM pack designed to look like a computer
desktop ...
experience will then receive a final
DM pack containing a hand-crafted Mr Complete, personalised ...
11 Oct 2007
| by Paul McNally
LONDON - Direct marketing provider Intimis is rolling out a system that allows firms to better track how potential customers respond to their campaigns.
03 Aug 2007
Exposure: Viral
3. SKODA
Project: Skoda Fabia DM launch campaign
Client: Sarah Chapman, direct ...
06 Jul 2007
: PHD
Photographer: Gary Simpson
Exposure: DM, posters
THE LOWDOWN BBC TV Licensing ...
20 Apr 2007
| by Kate Nettleton
OgilvyOne has landed British Gas' consolidated direct marketing account, worth an estimated £35 million. The agency won the business following a final shoot-out against Rapier.
04 Apr 2007
| by Kate Nettleton
The decision poses a threat to Ogilvy s eight-year grip on the consolidated business. The pitch, for BP s social responsibility DM business, is being overseen by the Haystack Group. BP centralised its global creative and media into WPP s Ogilvy Mather and MindShare in 1999, DM was added, to OgilvyOne ...
21 Feb 2007
| by by Alex Donohue
the skills it has so far developed to a different business market. Dave Palmer, DM manager at TalkTalk ...