05 Dec 2008
| by Joe Thomas
LONDON - John Lewis has launched a direct marketing campaign to promote Christmas shopping.
14 Nov 2008
| by Joe Thomas
DMS have created a direct mail pack which rolls out this week, targeting existing donors in an attempt to raise funds for work over the winter months. The pack asks donors for a cash donation of 15, enough to provide one person with emergency accommodation, or 30, which will provide an emergency room ...
21 Oct 2008
DMS to target affluent donors....The charity, which provides support to 50,000 past and present
servicemen and women and their families, is aiming to boost donations by
encouraging benefactors to shift from making one-off cash donations to
regular signing up to give regular monthly payments. DMS has been briefed to create a mail ...
23 Sep 2008
and integration, however, and
plenty of DM agencies still exist separately. Does this mean the work ...
02 Sep 2008
| by Tim Peckett, Creative director, Draft FCB
World Vision, a leading relief and development agency, has produced a DM pack that contains a real...and arresting DM piece. I don't have children, but that
doesn't detract from the thought that having to drink ...
29 Jul 2008
Cats Protection, the feline welfare charity, has appointed DMS to handle its direct marketing after
17 Jul 2008
| by Emily Evans
LONDON - Household insurance provider Castle Cover has appointed Walker Agency to handle its advertising and direct marketing accounts.
08 Jul 2008
, 24%
advertising, 6% DM. Clients include Asthma UK, Learning
Skills Council ...
01 Apr 2008
| by Richard Abbott
years - engagement, immediacy. The future for the DM agencies is very bright because the thinking ...
04 Mar 2008
| by Ed Kemp
The mailing, which breaks on 14 March and has been created by direct agency DMS, asks supporters to send an action card to the minister for biodiversity, Joan Ruddock MP, to prevent China from being able to trade legally in ivory. According to IFAW, an agreement has made been by the Convention ...