IPA Effectiveness Awards 2008: Bronze Award - learndirect
07 Nov 2008
author: Wanda Gregorek, Brand Science Media used: TV, radio, internet, interactive, DM, PR, sponsorship ...
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IPA Effectiveness Awards 2008: Silver Award - Waitrose
07 Nov 2008
, interactive, DM, sponsorship IN A NUTSHELL An evolutionary and ethical communications approach ...
IPA Effectiveness Awards 2008: Gold Award - Best Integration - Sainsbury's
07 Nov 2008
, internet, DM, sales promotion, sponsorship, instore, free recipe cards IN A NUTSHELL By encouraging ...
IPA Effectiveness Awards 2008: Silver Award - Audi
07 Nov 2008
, SMS, DM IN A NUTSHELL The 'Vorsprung durch Technik' campaign produced incremental car sales ...
IPA Effectiveness Awards 2008: Silver Award - Activia
07 Nov 2008
Contributing author: Joanna Bamford, RKCR/Y R Media used: TV, magazines, radio, internet, DM, sales promotion ...
IPA Effectiveness Awards 2008: Silver Award - Direct Payment
07 Nov 2008
and regional newspapers, magazines, radio, out of home, DM, events/roadshows IN A NUTSHELL After two ...
IPA Effectiveness Awards 2008: Silver Award - Virgin Atlantic
07 Nov 2008
, internet, interactive, DM, sales promotion, PR IN A NUTSHELL Communications over a 15-year period ...
IPA Effectiveness Awards 2008: Bronze Award - Motorola
07 Nov 2008
, magazines, radio, out of home, cinema, internet, interactive, SMS, DM, sales promotion, PR, sponsorship ...
New-Business Rankings: 7 November 2008
07 Nov 2008
(online) DM ACCOUNTS 1 1 Chemistry 22.0 - 22.0 1 ...
IPA Effectiveness Awards 2008: Sponsors' Statements
07 Nov 2008 | by Tess Alps, chief executive, Thinkbox
for thinking the Grim Reaper was heading for direct mail, but as DM remains very popular, the future ... our new DM showcase "Directory", and "Contagious", our award-winning review of non ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
