to remove filtersMeet Mark Hopkins, Volkswagen Commercial Vehicles
07 Jul 2009 | by Staff
are using a range of media, including TV, radio, press, online, DM, eDM and CRM. The campaign ...
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Mindshare wins DM brief for IMP
10 Dec 2009 | by Arif Durrani
across their range of partwork products. The win continues the expansion of Mindshare s DM portfolio ... director in July. Last month, the UK agency won the 3m media business with heavy DM work for Harley ...
David Steele lands CEO role at CDMS/Transactis
02 Jul 2009 | by Ben Bold
LONDON - CDMS/Transactis, a data-driven DM specialist, has appointed former Dunnhumby director...Steele, who has 15 years' experience in the loyalty marketing sector, was most recently managing director of retail at DM specialist Dunnhumby in the UK, leading its commercial relationship with Tesco, and general manager of its Ireland operation. CDMS, which recently strengthened its data credentials ...
DTV hires Derek Humphries as creative strategist
26 Jun 2009 | by Ben Bold
LONDON - DM specialist agency DTV has appointed marketing consultant Derek Humphries as director
Tangible Response retains Royal Legion's £6 million DM account
07 May 2009 | by Matt Williams
The agency retained the brief following a pitch against three undisclosed agencies. The Legion called a pitch for the business in March, stating that it wanted to use DM to help broaden its audience base. Guy Upward, the head of direct marketing and legacies at the Royal British Legion, led the pitch ...
World Vision reviews direct marketing account
02 Apr 2009 | by Matt Williams
that time, Meteorite has created a number of DM, digital, print and DRTV campaigns, including the award ...
Ad Spend Data Analysis: Cinema bucks trend
24 Mar 2009 | by Maisie McCabe
casualties in overall terms with online and DM, predictably, the winners as advertisers cut spend to focus ...
Marketing Direct: List Report 2009
24 Feb 2009 | by Noelle McElhatton
Broking 20.6m Decrease u/d 3 10 Occam DM 14.6m Decrease ... Cheryl Nathan List Broking 98 2 4 MO, FS, Ch 10 Occam DM 100 ...
Volvo launches DM campaign through EHS Brann
20 Feb 2009 | by Ben Bold
LONDON - EHS Brann Cirencester has created an integrated campaign for Volvo's new DRIVe range of cars under the brand's "life is better lived together" slogan.
RBS Group calls DM review
19 Feb 2009 | by Caroline Lovell
LONDON - RBS Group, the banking giant which last November was the subject of a £20 billion government bail-out, is holding a pitch to consolidate its below-the-line agency roster.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
