Proximity has won the £50m Lloyds TSB direct marketing account, putting an end to its three year relationship with Rapier.
, now chairman of Cheltenham-based agency DMS, part of DMG. Chris Barraclough went on to found ... -based" businesses. To launch the offering alongside Gray, DMG has also drafted in Woolston and DMS joint head of planning Steven Dodds. However, both will also continue to be significantly involved with DMS s existing ...
WPP has bought US DM agency Marketing Direct for an undisclosed sum, in a deal brokered through KBM
with a "make sure the DM follows through on the ad" attitude, when the original meaning is far more ...
Diageo GB has reduced its roster of direct marketing agencies to Tullo Marshall Warren and RPM after a consolidation pitch.
Client: Lloyds TSB Entrant: RKCR/Y Willis Fan, Lloyds TSB Credited companies - Creative agency: RKCR/Y design agencies: Rufus Leonard, Billington Cartmell; digital agencies: Saint, Digitas; DM agency: Rapier; media agencies: ZenithOptimedia, MEC Media used: Cinema, couponing/leafleting, direct ...
; digital agencies: Agency Republic, Reading Room; DM agencies: PAA, Kitcatt Nohr Alexander Shaw; integrated ...
Production company: Spank Exposure: TV, radio, press, outdoor, digital, DM 6. BEATBULLYING Project ...
planning director. "The role of DM agencies is changing," Martin Semmens, the Elvis founder, says ... : "DM agencies are in danger of being left behind because they've rarely held strong relationships ... that has let other direct marketing agencies down in the past. "If there's one place that DM suffers ...
, digital (website and OLA), print, outdoor, radio, DM, trade 6. TOYOTA Project: Get your energy back ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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